TG Data

Through talking with oakley, I learned that a product marketing manager, or a pmm for brevity, is a specialized marketer who takes ownership of a product’s positioning, messaging, and branding.To get an even better idea of their job duties, let’s take a look at this sample product marketing job ...

Now enter how many qualified leads you’ve earned with Leadfeeder during the last month. Check from the app if you can’t remember.Then, enter the profits you typically earn per deal. If you sell something for $300 and it costs $100 to produce, then that’s a 67 percent profit.Finally, enter your lead ...

It also focuses on how easy the tool is to set up — that's likely a pain point customers have mentioned. Notice that bar at the top? It shows you're already halfway done. They also mention it's easy to set up. The CTA is a little cheeky, which might annoy some users, but it's part of their branding ...

As Robin’s story shows, even if you’re B2B, that doesn’t mean you can't generate sales from B2C social channels.Don't be afraid to test out new and growing platforms. The success of TikTok demonstrates the huge rewards that can be gained from finding a diamond in the rough and taking a chance.16 ...

Unlocking B2B sales strategy: Reach your business customers with a strategy that works for youUnlocking the secrets to effective B2B sales strategy is crucial for overcoming challenges and driving sales growth. Although it might appear challenging, developing a successful B2B sales strategy is ...

That’s what targeted lead generation is about. Just as it sounds, the practice targets businesses that fit your ideal company persona and are the highest-value customers. Simply taking into account leads’ position in the sales funnel skyrockets conversions by 73 percent.Now, the question is, how do ...

Email marketingThough it kind of seems outdated now, I wouldn’t recommend discarding email marketing just yet. It’s still there, it still works, the messages just have to be engaging and valuable enough to make people click. This means no generic stuff that targets everyone and hits no one.That’s ...