TG Data

If your country is not listed in Merchant Center or for some reason you cannot set up an account in GMC, you can create your own custom data feed containing product data and then use it in a dynamic campaign. A custom data feed is nothing more than a table in csv, tsv, xls or xlsx formats containing ...

The most important meta tags that affect our website's SEO are Title and Description. You're probably thinking, but wait... this Title is not as meta as it might seem at first. It's true, the <title> tag is called this way only and exclusively because of old habits. However, this does not change the ...

When running Google Ads campaigns, you need to know that different types of recommendations from Google regarding your campaigns will appear in the panel with different frequency. Basically, they are intended to improve the optimization score, which is a forecast of the effectiveness of our account ...

Adapting websites to WCAG 2.1 guidelines is a task for people responsible for designing and creating websites. These can be designers, programmers, UX (User Experience) specialists and others related to the IT industry. Often, companies specializing in digital services also offer services to adapt ...

Obtaining links to your website may seem easy at first glance. However, in order to advertise your website, you need to learn how the algorithm divides its links. The basic division is between nofollow and dofollow links. The former do not transfer their link juice (the power transferred by the link ...

Vectorization is a key step in the logo design process. Once the designer has identified the best concept from all the sketches, it is time to transform it into a vector form using a graphics program.

Having a logo in vector format brings a number of benefits that affect both the quality of graphic ...

Two parameters of the Google tag are responsible for providing information about the consent status: gcs and gcd. You can check them, for example, using the DevTools tool built into the browser.

The table below shows what the values ​​that appear next to the gcs parameter mean.

Parameter value ad ...

Too much advertising on the internet
The Internet that we know today is saturated with advertisements . This results in the reluctance of Internet users to watch any advertising messages. For this purpose, they use blockers (Adblocks) that limit the display of advertising banners or video ads.

The ...

At The Lion interactive agency, we have worked on designing websites for law firms and attorneys’ offices many times. During this process, we learned about the needs and challenges that law firms face, which allowed us to adapt the websites to the expectations and needs of the legal industry. The ...

When a business owner creates a new website or blog or starts using social media, the question that keeps coming up is, “What should we talk about?”

Creating great content is a challenge for many business owners who aren’t used to talking about their business or industry in a public forum. So what ...