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When planning a new marketing campaign for your aesthetic clinic, it is important to take into account certain aspects that we often forget and that can determine the success or failure of that new campaign. Many business owners, not only those related to aesthetic medicine, believe that a marketing ...

As times have changed, consumers have become much more demanding in their relationship with certain brands. Gone are the archaic and traditional marketing strategies and methods, those in which the only thing that mattered was selling, selling and selling to achieve a high profit share and in which ...

When planning a new marketing campaign for your aesthetic clinic, it is important to take into account certain aspects that we often forget and that can determine the success or failure of that new campaign. Many business owners, not only those related to aesthetic medicine, believe that a marketing ...

When we create a website for our company, our goal is to get as many visitors as possible to try to attract customers. These visitors can come through social networks, links from other pages or, more commonly, through search engines like Google.

Focusing on this last option, it is necessary to ...

In Inbound Marketing, the conversion process to transform visitors into leads consists of three elements: call to action , landing page and thank you page . We have already talked about the last two in this blog, so in today's post we are going to take a closer look at what calls to action are and ...

Designing your campaign properly is essential to achieve the objectives you set for your company, but to reach your goals, it is important to check that those objectives you have set are being met. To help you in this task, I am going to give you some keys to analyze a digital marketing campaign ...

Now that your business project has been consolidated, it may be a good time to expand the business and take full advantage of its potential. Where to start? A growth plan for your company will be vital to try to avoid making mistakes and take firm steps towards success.

A growth plan for your ...

One of the greatest responsibilities of a Community Manager is knowing how to deal with complicated situations in which he or she has to manage an online reputation crisis that has arisen around his or her company.

The person in charge of social media and company communications needs to follow some ...

That the mobile market is growing is a fact. According to the Media Consumption Forecast prepared by Zenith, it is estimated that 24% of media consumption worldwide will be through a mobile device in the coming years .

The world of marketing never ceases to surprise us with new techniques to better ...

Incorporating the Inbound methodology into your WordPress website can seem very difficult if you don't know where to start. But WordPress is made to make your life easier and it also does so when it comes to adapting your page to this methodology.

There are multiple plugins that can help you adapt ...