and isn’t driving results. This is particularly important if you didn’t create a buy whatsapp phone number list new strategy at the beginning of the year! Fortunately, it’s never too late to refresh your strategy to help reach your goals. 5 Signs to Update Your Digital Marketing Strategy Pivoting your digital marketing is one of the best ways to keep your competitive edge online. If you see one or more of these signs, then it’s time to update your strategy. 1. Not meeting goals It's easy to
get caught up in daily tasks, but it’s crucial to know whether your strategy is meeting objectives. Regularly conduct an audit, like once a month or every quarter, to keep your business on track to meet or even exceed its digital marketing goals. 2. Same old strategy and tactics Using the same digital marketing strategy and tactics year over year won’t produce the kind of results you want. Perform a SWOT (strengths, weaknesses, opportunities,
and threats) analysis to take a critical look at your strategy to see how it can be improved. 3. Only one source for new customers A comprehensive strategy is essential because it protects your business in case one of your sources for new customers declines or stops. Your strategy should drive new customers from multiple digital marketing avenues like search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email marketing, etc. 4.
