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rifat1814
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Joined: Wed Dec 18, 2024 6:44 am

Revenue Success Consultant

Post by rifat1814 »

Later, yk's volume will be significantly reduced. In terms of e-commerce, y will launch "hourly delivery" in August. This model is similar to grocery shopping, and fresh food merchants with delivery capabilities are the first batch of introduction targets, such as Ygh, W, Q, etc. Access platform. Nowadays, with an emphasis on fresh food, y e-commerce has highlighted its ambition to "eat". This series of new actions points to the grand goal of expanding the sources of transaction traffic. As China's largest short video platform, y has no shortage of content traffic, with 100 million (daily active users).



But when it comes to transaction traffic, y does not indonesia phone number list have an advantage compared to other e-commerce platforms. According to a report by "Shzh W" at the end of last year, people familiar with the matter found that Douyin Mall had about 100 million at that time. In comparison, according to data from market research firm Qs as of July, P had about 100 million. Of course, most of y's G is contributed by content traffic in the live broadcast room, including these users, the number of consumers shopping on y may not be less than that on other platforms.

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However, the size of y e-commerce is very different from traditional e-commerce: in 2019, it is rumored that y e-commerce G will be about . trillion, Ksh e-commerce will be . trillion; Alibaba is about a trillion, and P will be about a trillion. This is in contrast to the huge user base of y. The gene of y is content. People gather on y because of content, and a funnel model is built from content to transactions. During the period of y's rapid growth, its e-commerce business volume increased as its users grew, however, when y entered the mature stage and user growth slowed down, the problem of low content traffic transaction conversion efficiency began to become prominent.
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