Which direction turned out to be more effective?

[Reddi2]

Based on the results of the test campaigns, the bot was disabled because the cost of the application was not satisfactory - there were few of them through the bot, and they were expensive.

We were convinced that this method does not suit us. And so we concentrated on driving traffic directly to the channel and warming up the audience with content.

To replace the bot, we created a questionnaire on a quiz platform and started receiving applications through a different funnel.

Mechanics of working with the audience in the channel
OneSpot Advice

This situation shows: you can't know for sure which strategy top benefits of using fusion database will be more effective. Test different hypotheses and scale the most successful ones. Perhaps, in your case, it is the bot that will help you build the optimal mechanics.

Funnel stages in Telegram
The user filled out a questionnaire and left contact information, for which he received:

Free personal consultation on real estate in Dubai;
free consultation on the procedure for obtaining a residence permit;
selection of apartments.
The applications were sent to the internal analytics system of the quiz platform, where they were processed by managers. Thus, we managed to collect 161 applications for the purchase of an apartment in Dubai.

We periodically published the questionnaire from the pinned post in other posts as well. We also provided a link to the manager's contact. Therefore, we received some of the applications directly through the manager.