RD Summit 2024 , the largest digital marketing and artificial intelligence event in Latin America, brought together a record audience of 21,000 participants from various regions of Brazil last week. During three intense days, experts and leaders met to discuss trends, strategies and tools that are transforming the digital landscape, addressing topics such as Marketing, Sales, E-commerce, Management and Strategy, Customer Success and Customer Experience .
Our team actively participated in the lectures, absorbing valuable twitter database insights that are already being applied in our projects.
In this article, we present a summary of the main topics of the event, along with a practical guide for those who want to anticipate the trends of 2025 .
Topics in this content
Our journey at RD Summit
Constant learning
Focus on Artificial Intelligence
Synergy between Marketing and Sales
Next steps: implementing best practices
Our commitment
Our journey at RD Summit
The Explorer team organized itself to participate in the various simultaneous knowledge trails offered at the event.
This format of participation allowed us to cover all the most important content, in addition to dedicating time to explore in detail the numerous exhibitors present. Among them, consolidated brands such as TikTok, Mercado Pago and Shopee stand out , as well as several startups and new tools that bring practical and innovative strategies that we can directly apply to benefit our clients.
Time Explorer at RD Summit 2024
Constant learning
This year's main themes brought essential trends for Digital Marketing in 2025 , with emphasis on:
SearchGPT and SEO : The arrival of SearchGPT promises to revolutionize online searches, creating new opportunities for organic positioning and engagement with new generations.
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