A practical framework to create your product:

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Identify the needs/challenges of your target group
Create an idea for a product that meets them
Talk to potential customers (ask and collect feedback)
Release MVP (Minimum Viable Product – the first, simplest version of the product with basic features that can be tested with users)
Test different pricing models
Collect feedback and improve the product
Release a complete product with an emphasis on quality
Build another product & update previous ones
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5. The era of micro-specialization
An expert in everything is an expert in nothing – this saying takes on new meaning. The market of experts is becoming so saturated (oversaturated) that being a “marketing expert” or a “business advisor” is no longer enough.Today, you have to find your niche and I know… it’s not easy. I myself faced this problem some time ago. Often, as experts, we solve very broad problems of clients, but if we want to build our brand on the market, we have to find our micro-specialization . Otherwise, we won’t be able to stand out. In time, as our brand grows, we will be able to play more broadly. Example:
First Year: B2B Marketing Expert in the Medical Industry
Second year : B2B Marketing Expert
Third year: B2B business expert