When a website is ready to go live, quality testing often gets pushed to the back burner (usually because the project is behind schedule). But it’s important to remember the importance of doing some basic testing. Some of the most important aspects of testing and debugging your website include ensuring the quality and functionality of your responsive design, spelling and grammar of your static content, checking your hyperlinks, and generally ensuring that you’re providing a good experience for your visitors.
Pre and post-launch activities
Rather than launching your website and waiting germany telegram data to see what happens before deciding what to do next, why not start prepared? By the time you launch your website, it should be fully optimized for SEO and social media, as well as equipped to capture information and properly funnel leads along the conversion path.
Analyze and improve
Your website isn’t something you can set and forget. Once it’s live, it generates a sea of easily accessible data. It doesn’t have to be a daily task, but every month, you should be looking at your website’s data to see if there are any areas of underperformance. For example, if there’s a page you want your visitors to read that has an extremely low time on page, then you know something’s wrong. You should tweak the page until the numbers improve, or get rid of it altogether if you can’t. When in doubt, remember that constant iteration is always the way to go.
As you can see, was a banner year for WSI. And throughout the year, we created tons of content to help companies do even better digital marketing ! If we had to pick one main content theme that we covered in , it would be that we talked a lot about brands being open to change and adapting, not only within their marketing, but within their culture. We also wrote the second edition of our book Digital Minds, which is now available for purchase!
We know it's not December th anymore, but we want to keep giving you gifts. In this gift, you will find the following digital marketing kits.
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