The tips will encourage people to complete the checkout procs rather than abandoning their cart. 5. Configure your e-commerce website structure for conversion Website structure is important when it com to e-commerce optimization. Confusing navigation. A a lack of breadcrumbs. A and poor categorization are among the most common pitfalls. Keep it as simple as possible. Set up product categori. A assign products to them . A and make sure customers can see their breadcrumbs. For example. 2018 05 23 12 08 34 Window The same should be true on your site.
Also. A make sure you have a robust search function. 6. Use exit-intent pop-ups to increase conversions An exit-intent pop-up giv your prospect an extra chance to buy your product. It's sentially saying. A "Wait. A are you whatsapp data sure you want to go here? Let me spice things up a bit." You can create exit pop-ups with Hello Bar to encourage your readers to stay. Offer a promocode or other incentive to make a purchase. Overstock has creat a nifty exit pop-up that shows this when you try to leave a particular page. Optimizing E-Commerce Exit Intent It's a "ride to win.
" When we shopp around . A it land with a 15 percent discount. Overstock prent this screen exit intent discount popup - ecommerce optimization Even if you don't want to buy something right now. A you can keep the offer by entering your email addrs . Note the unusual and effective call to action "Unlock 15% off." 7. Make CTA buttons prominent to increase e-commerce conversions Speaking of CTAs. A you ne good CTAs if you want your e-commerce optimization procs to deliver rults. Your CTA buttons should inspire and delight your audience. Ideally. A you'll want to use unusual language.
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