Here are some key insights:
1. Cart abandonment
Many online shoppers abandon portugal phone number list their carts before completing a purchase. In fact, the average cart abandonment rate is 66.5%.
High shipping costs, complicated checkout processes, and unexpected fees are common reasons. Simplifying checkout and offering free shipping can help reduce cart abandonment.
You can also try to use cart abandonment popups like the ones below:
2. Use of wish lists
Online shoppers love using wish lists. They provide a convenient way to save items for later. Whether it’s a must-have gadget or a dream vacation, wish lists keep track of desired products. They also help shoppers monitor price changes and availability, making it easier to snag a deal.
However, wish lists are goldmines for online retailers too. They can drive sales during promotions and holidays when shoppers revisit their saved items.
Additionally, they provide valuable data on customer preferences, helping businesses tailor marketing strategies and personalize online shopping experiences.
