There are four types of stickers, including a shopping bag list of paraguay cell phone numbers icon, a rainbow or gray product name sticker, and translucent text. What’s great about this feature is that you can drive traffic to your website through your stories, no matter how many followers you have. Swipe up Once you reach k followers, you can add the swipe up feature to your Instagram Shops, which is another great opportunity to promote products, blog posts, and signup pages.
For example, covergirl adds a View Product button to the bottom of her story. Viewers can tap the button to access the link. Note that you must have an Instagram business profile and over k followers to access this feature. . Build Partnerships with Instagram Influencers When considering trust, of consumers say it’s very important for brands to consistently deliver on their promises, according to Morning Consult’s State of Consumer Trust report, and Nielsen’s research also shows that consumers trust personal recommendations more than paid advertising.
How can brands gain customer trust? One best practice is to work with Instagram influencers. Instagram influencers are a trusted source for product reviews, recommendations, opinions, and more. They share content authentically and help brands gain trust. By partnering with Instagram influencers, brands can leverage their influence over their audience to promote their products, drive purchases, and gain a loyal following. Today, ecommerce merchants and small business owners have many options for partnering with an influencer.
