Use artificial intelligence to increase marketing warmth

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To ensure that the marketing messages sent by marketing automation tools are more warm and human, learning how to understand your customers more deeply is the only way to do it. Customer engagement platforms powered by artificial intelligence can help marketers gain a deeper understanding of customers and add a human touch through real-time and personalized interactions. The operation mode of the platform is as follows:

Integrate cross-screen data to identify suitable marketing opportunities

Today’s consumers often use different devices during their buying list of bahamas whatsapp phone numbers journey. For example, Nina used her mobile phone to check flight information this morning and used her laptop to order air tickets in the evening.



Traditional automated tools will identify the above two actions as two different users, so they may continue to send flight-related advertisements or push notifications to Nina after she completes the booking, which is very annoying to Nina. Artificial intelligence can analyze cross-screen behavior data to create a comprehensive picture of a single customer, marketing to Nina through the appropriate device at the right time, and providing a smooth and personalized experience.