Using corporate social media stories
Posted: Sun Dec 22, 2024 6:00 am
Pinterest ™, a visual search engine, is catching up. With its 400 million users, the network is on the rise (source: social media figures )! Like other social networks, Instagram ™, Facebook ™ or even Snapchat ™, Pinterest ™ finally includes the possibility of making stories: « Story Pins » .
However, the inspiration network aims to differentiate itself, not only in terms of functionality, but also and above all in terms of ethics. In fact, even if the “story pins” take up the main idea of highlighting content, they do not have the same vocation.
history pins new image format pinterest-tutorial
In this article we explain what Pinterest™ stories are and how the inspiration network was able to position itself in a different way.
Using stories for business
What is a story?
A story is a short, often ephemeral, animated post featured on social media. That is to say a mini video or a set of animated images with text, colours or gifs that scroll one after the other. They are published on the social network and are different from classic posts. Most of the time, they are only available for a certain period of time before they disappear. The objectives are to share “moments of life”, to be able to display new content on a regular basis and to interact more “fluidly” with the community.
, you can definitely put Stories to good use. You may have already posted as part of building your business:
highlight a product or event,
zoom in on an article,
interactions with Internet users.
Stories do not go unnoticed by consumers. This allows you in particular to gain visibility, but above all to create bonds with your followers. On the accounts of major brands, stories about internal events are regularly published. They demonstrate kuwait phone number a good understanding between employees, behind the scenes of the business or mini interviews with managers. Depending on the content you use, you humanize your business. This is what most consumers are looking for today.
Instagram™ and Snapchat™ Stories
image
A LinkedIn™ profile
20 times more efficient.
Download the verification list
100% free. I agree to the privacy policy respectfully . It's not spam.
On Instagram™, there are “classic” stories that only last 24 hours and “highlighted” stories that are permanent highlights. This encourages interaction with your followers! You can ask questions, conduct a quiz, etc. In short, it creates real live interaction with consumers.
Snapchat™ Stories are aimed at a younger audience. This network is therefore not accessible to all companies, it depends on their target (their buyer persona ) as well as their positioning. However, the operation is identical by offering a post available 24 hours a day.
Each social network has its own codes and users, so it is important to think about how to incorporate th
However, the inspiration network aims to differentiate itself, not only in terms of functionality, but also and above all in terms of ethics. In fact, even if the “story pins” take up the main idea of highlighting content, they do not have the same vocation.
history pins new image format pinterest-tutorial
In this article we explain what Pinterest™ stories are and how the inspiration network was able to position itself in a different way.
Using stories for business
What is a story?
A story is a short, often ephemeral, animated post featured on social media. That is to say a mini video or a set of animated images with text, colours or gifs that scroll one after the other. They are published on the social network and are different from classic posts. Most of the time, they are only available for a certain period of time before they disappear. The objectives are to share “moments of life”, to be able to display new content on a regular basis and to interact more “fluidly” with the community.
, you can definitely put Stories to good use. You may have already posted as part of building your business:
highlight a product or event,
zoom in on an article,
interactions with Internet users.
Stories do not go unnoticed by consumers. This allows you in particular to gain visibility, but above all to create bonds with your followers. On the accounts of major brands, stories about internal events are regularly published. They demonstrate kuwait phone number a good understanding between employees, behind the scenes of the business or mini interviews with managers. Depending on the content you use, you humanize your business. This is what most consumers are looking for today.
Instagram™ and Snapchat™ Stories
image
A LinkedIn™ profile
20 times more efficient.
Download the verification list
100% free. I agree to the privacy policy respectfully . It's not spam.
On Instagram™, there are “classic” stories that only last 24 hours and “highlighted” stories that are permanent highlights. This encourages interaction with your followers! You can ask questions, conduct a quiz, etc. In short, it creates real live interaction with consumers.
Snapchat™ Stories are aimed at a younger audience. This network is therefore not accessible to all companies, it depends on their target (their buyer persona ) as well as their positioning. However, the operation is identical by offering a post available 24 hours a day.
Each social network has its own codes and users, so it is important to think about how to incorporate th