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Do your research : Find out

Posted: Sun Dec 22, 2024 9:07 am
by tasnimsanika3
As the second-hand luxury fashion market continues to grow, so does the challenge of identifying counterfeit items . High-quality replicas , known as “ superfakes ,” are designed to perfectly mimic genuine luxury goods, making identification increasingly complex for consumers. Vinted , the largest C2C online marketplace for second-hand fashion in Europe, is committed to fighting counterfeiting and protecting its community. To empower second-hand luxury shoppers , Vinted seeks to raise awareness on this issue, as counterfeits harm consumers and undermine authentic brands .

With over a decade of experience in verifying luxury goods, Björn Holzhauer , Senior Brand Expert at Vinted , shares some tips for identifying genuine items:

about the authenticity features of the brand and the item you are philippines whatsapp interested in. Counterfeiters sometimes add additional elements or branding to reinforce the appearance of authenticity on replicas. Some brands such as Louis Vuitton , Fendi or Gucci do not usually issue authenticity cards. Therefore, if you find such a card with these items, it is a strong indication that it is a fake.
Be sceptical about accessories : Nowadays, you should not rely solely on dust bags , boxes or receipts , as these are also very professionally forged.
Check the photos : When buying secondhand luxury goods online, make sure that the listings include high-quality , detailed images of the item, including logos , labels , and other authenticity features.
Beware of bargains : If a deal seems too good to be true, it probably is. A significantly low price can be a sign of counterfeiting.
Test the smell : Many counterfeit items, especially sneakers and handbags , give off strong chemical odors, which can be a sign of a fake.
Buy from trusted vendors : Verify the legitimacy of the online seller by checking their ratings and reviews . The safest option, of course, is to buy through platforms that offer physical item verification , such as Vinted , which provides peace of mind and protection against buying counterfeits.
Björn Holzhauer , Senior Brand Expert for Brands at Vinted, further explains: “It’s becoming increasingly difficult for consumers to reliably identify counterfeits, as replicas are becoming more professional and sophisticated. Often, only experts with extensive experience can distinguish a meticulously made counterfeit from a genuine item. We carefully examine all features, including zippers , logos , stitching and metal parts , as well as considering texture and scent .”

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Cécile Wickmann , Senior Director Luxury at Vinted, adds: “Establishing a safe place for our members is our priority, which is why the fight against counterfeiting is at the heart of our concerns. We have both automated and manual measures in place to detect counterfeit items.”

To enhance consumer safety, Vinted also introduced the Item Verification Service last year, which allows buyers to opt for physical verification of items by experienced experts, for an affordable fee of 10 EUR . This service is available for nearly 6,000 brands and hundreds of thousands of items listed in adult fashion categories such as bags , shoes , accessories , jewelry and watches priced above 100 EUR .

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