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The sharing economy is influencing

Posted: Tue Dec 03, 2024 10:34 am
by mim022
It involves two key elements: segmentation and positioning.[102] By developing a marketing strategy, a company is able to better anticipate and plan for each step in the marketing and buying process.Sharing economyThe "sharing economy" refers to an economic pattern that aims to obtain a resource that is not fully used.[103] Nowadays, the sharing economy has had an unimagined effect on many traditional elements including labor, industry, and distribution system.


[103] This effect is not negligible that some industries are obviously venezuela email list 2 million contact leads under threat.[103][104] the traditional marketing channels by changing the nature of some specific concept including ownership, assets, and recruitment.[104]Digital marketing channels and traditional marketing channels are similar in function that the value of the product or service is passed from the original producer to the end user by a kind of supply chain.

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[105] Digital Marketing channels, however, consist of internet systems that create, promote, and deliver products or services from producer to consumer through digital networks.[106] Increasing changes to marketing channels has been a significant contributor to the expansion and growth of the sharing economy.[106] Such changes to marketing channels has prompted unprecedented and historic growth.[106] In addition to this typical approach, the built-in control, efficiency and low cost of digital marketing channels is an essential features in the application of sharing economy.