Affiliate Marketing: Why It’s Good for Everyone
Posted: Sun Jan 05, 2025 6:29 am
Imagine you have a super influential blog where the content is about running shoes. You have a relevant audience that trusts you. But you don't have enough strength, money or energy to start a running shoe sales operation.
On the other hand, imagine Ana Lúcia, in the diametrically opposite situation. She has an e-commerce business selling running shoes. She has already taken care of everything: she has inventory, a delivery and exchange operation for the shoes, and the entire online payment structure. But she is struggling terribly to be able to promote her products.
That's where affiliate marketing comes in. You, who have a blog and a large audience, advertise a new running shoe from Ana Lúcia's website on that blog. Then the blog's audience, who trusts you and your content a lot, goes to her e-commerce and makes the purchase through your referral.
Since everything on the internet is measurable, Ana Lúcia knows exactly who generated that sale, in this case , you , and pays you a commission for it.
The technologies to make this happen are very simple, many plug-ins on websites and e-commerce already offer this option.
There is an advantage for each side.
For those who only produce content, it is a chance to sell canada phone number data without having to fund a huge structure and commit to deadlines, logistics, inventory and all the other headaches of setting up a business.
Anyone who has an e-commerce business knows how much investment is required to generate qualified traffic to the website. There are countless strategies, investments, maturation time, among thousands of other challenges.
Of course, affiliate marketing is not the only advertising strategy for those who have an e-commerce business, nor the only monetization strategy for those who produce content, but it should certainly be part of the marketing mix on both sides to generate additional revenue.
And to make content effective on both ends, videos are effective ways to influence an audience and help them make better decisions about purchasing a product.
And your online store, have you thought about affiliate marketing? As a content producer, have you ever thought about aligning your profitability strategies through the sale of products?
On the other hand, imagine Ana Lúcia, in the diametrically opposite situation. She has an e-commerce business selling running shoes. She has already taken care of everything: she has inventory, a delivery and exchange operation for the shoes, and the entire online payment structure. But she is struggling terribly to be able to promote her products.
That's where affiliate marketing comes in. You, who have a blog and a large audience, advertise a new running shoe from Ana Lúcia's website on that blog. Then the blog's audience, who trusts you and your content a lot, goes to her e-commerce and makes the purchase through your referral.
Since everything on the internet is measurable, Ana Lúcia knows exactly who generated that sale, in this case , you , and pays you a commission for it.
The technologies to make this happen are very simple, many plug-ins on websites and e-commerce already offer this option.
There is an advantage for each side.
For those who only produce content, it is a chance to sell canada phone number data without having to fund a huge structure and commit to deadlines, logistics, inventory and all the other headaches of setting up a business.
Anyone who has an e-commerce business knows how much investment is required to generate qualified traffic to the website. There are countless strategies, investments, maturation time, among thousands of other challenges.
Of course, affiliate marketing is not the only advertising strategy for those who have an e-commerce business, nor the only monetization strategy for those who produce content, but it should certainly be part of the marketing mix on both sides to generate additional revenue.
And to make content effective on both ends, videos are effective ways to influence an audience and help them make better decisions about purchasing a product.
And your online store, have you thought about affiliate marketing? As a content producer, have you ever thought about aligning your profitability strategies through the sale of products?