Most popular types of content on social media by number of posts published
To maximize your impact on social media, pay attention to your audience's reactions.
Overall, the most popular times to post (based on the number of posts) are during the workday, between 9am and 3pm, Tuesday through Thursday.
Average post engagement by time
But Semrush's research found that the day and time of posting had no statistically significant impact on engagement.
This can be explained by the prevalence of ranking taiwan telegram data algorithms and post recommendations across all social media platforms. Indeed, posts are often displayed non-chronologically, which reduces the impact of the time of day.
Instead of relying on general trends in your industry, use your own analytics data to identify the best time and day for your brand.
The Best Social Media Data Is Yours
It can be tempting to lean into big trends in your industry, but not all audiences are created equal. Your followers have unique schedules and content preferences.
Semrush’s Social Media Toolkit can help you analyze, create, and plan your content, and have a bigger impact on your audience by relying on data specific to your brand, rather than relying on more general trends.
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