If you are looking to start or even move into the data field and have the goal of becoming a Data Analyst, then grab your coffee because this article will show you everything you need to know to become a Data Analyst.
The Complete Guide to Becoming a Successful Data Analyst
The Data Analyst profession has grown significantly and more and more people are migrating or starting their journey in the data field.
On LinkedIn, you can find 17 thousand open positions for Data Analyst, in Brazil alone.
In addition to being a professional in high demand by companies, the supply of qualified professionals ready to work consistently is far from being saturated, that is, there is still a lot of demand and therefore several opportunities in the area.
Index
Below is what you will learn in this article:
What does a Data Analyst do?
What is the role of a Data Analyst?
What Tools Does a Data Analyst Need to Know?
Biggest Challenges for a Data Analyst
Do Data Analyst and Data Scientist have the same role?
What does a Data Analyst do?
In a very straightforward way, the Data Analyst acts strategically based on data to answer questions and solve business problems, in many cases using Business Intelligence and Data Visualization tools to organize and present their findings.
From a novelistic point of view, the Data Analyst is responsible for translating data into information that will be relevant for companies to make the best decisions for the business. Through techniques and tools, the Data Analyst discovers several opportunities and insights that can impact the business, such as the profile of the priority audience, interest groups, product basket, purchase attribution, best-selling products, regions with the highest conversion rate, unnecessary costs, average ticket, among other fronts.
What is the role of a Data Analyst?
The Data Analyst is not limited to collecting and deciphering honduras phone number data data. The Data Analyst has a role that goes far beyond this, which is to explain variations in numbers on a comparative basis. The Data Analyst provides information on results across several areas of the company, such as sales, marketing, e-commerce, ROI, average ticket by age profile, gender, region, etc.
Furthermore, the Data Analyst is the professional who best understands the composition of numbers, and thus gains relevance in strategic action to make relevant recommendations to Stakeholders.
Some of the main responsibilities of the Data Analyst:
Collect and mine data from primary sources
Clean and organize data and discard irrelevant information
Relate different databases to find results and business opportunities
Interpret and analyze data using statistical tools and techniques
Map opportunities and trends across the dataset
Design and correlate results to provide strategic inputs to internal customers
Develop reports and dashboards for managers
Identify and fix database related issues
Prefer video content?
Check out this complete class on our YouTube channel , about Data Analysis in practice.
What Tools Does a Data Analyst Need to Know?
Knowledge of tools is very important for a Data Analyst to perform consistently. As we know, the world of data is completely linked to technology, which is why Data Analysts and any professional in the field need to be aware of updates and new data manipulation and visualization tools.
However, when it comes to a Data Analyst, some tools are necessary and whatever the company, it is possible to use them to perform data collection, processing and analysis of results, which are:
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