Turning information into action

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Select the websites you want to link to from the list
You can start your outreach campaign without ever leaving the platform. Simply click " Start Outreach " to save the selected prospects.

"Start Scope" button highlighted in the top right corner
In the " Select Project " section , choose the domain you want to create links for.

Click " Submit Leads " to save them to the Link Building Tool .

"Send Prospects to Link Building Tool" popup
Once you submit the leads, you can choose to go to the Link Building Tool or continue with the backlink gap analysis.

The “Go to Link Building Tool” and “Back to Backlink Gap” options appear after you have submitted prospects to the Link Building Tool
Click “ Back to Backlink Gap ” and repeat this process until you analyze the opportunities in the three crucial tabs we’ve highlighted: Best, Weak, and Unique.


Just doing a backlink analysis of your competitors will cambodia phone number database not strengthen your backlink profile. That was the first important step.

So, it's time to take action with what you've just learned.

Here are some ideas on how you can use your findings to build links to your website.

1. Discover your competitors' best content and create your own
In the example above, we've walked you through the process of finding potential leads for link building.

Now, we're going to show you how to figure out what type of content gets the most links. Doing this can help you get ideas on what content to create.

Go to Backlink Analytics , enter the competitor's domain name and click " Analyze ."

entered into the Backlink Analytics search bar
You will remember the following screen from the previous steps.

But this time, you'll click on " Indexed Pages . "

“Indexed Pages” tab highlighted in Backlink Analytics Tool
This will give you a list of pages linked to that domain that have been indexed by Google .

Click the " Domains " heading to sort the list by the number of referring domains.

Side note

It's better to sort the list based on referring domains rather than backlinks. In most cases, getting one backlink from 100 different referring domains is more valuable than 100 links from one referring domain.

"Indexed Pages" list in Backlink Analytics tool sorted by "Domains" column.
You're likely to see the home, product and pricing pages first, as these are often linked to content that reviews or promotes brands.