Send your SMS campaigns at the right time
Posted: Mon Jan 06, 2025 5:38 am
To succeed in your SMS marketing campaigns and ensure the success of your private sales launch, it is crucial to send the right message, to the right person, but also at the right time ! Timing is one of the key factors in the success of your campaigns. Indeed, depending on your target, certain times of the week and day are more conducive to increasing your opening rates and conversion rates. To do this, you must constantly collect data on your targets and analyze them to be able to determine the key moments to broadcast your SMS marketing campaigns and thus boost your results.
6. Respect the rules for sending marketing SMS messages Here are the rules that must be followed in each of your professional SMS sendings: Send messages to opt-in contacts, i.e. customers or uk telegram database prospects for whom you have previously obtained their explicit consent to receive communications from you. Indicating the sender name is essential to the success of your business communications!
Personalizing the sender with your company name allows your targets to recognize you and identify the SMS received as a trusted SMS. Offering an option to unsubscribe from your communications to your contacts at the end of each marketing SMS is mandatory. Send your SMS during the time slots authorized by the regulations, namely: Monday to Friday, between 8 a.m. and 8 p.m. Saturday from 10 a.m. to 6 p.m. Sending SMS on Sundays and public holidays is prohibited. You now have all the keys in hand to make these private sales a decisive period for your brand's turnover by sending marketing SMS.
If we make it disappear, it can be difficult to find it again, depending on the phone used. Indeed, the possibility of sliding a push notification makes it easy to miss it. As for SMS, they can be stored in messages unlike push notifications which are limited in time and disappear after a short period of time. If you have already established a relationship of trust with the customer and they expect to receive communications via email, it may be more appropriate to use email. On the other hand, if you have a more informal relationship or a short-term business relationship, SMS may be more appropriate. 6/ Objective of the communication: Finally, the purpose of the communication can also influence the choice between email and SMS. For example, if you want to send a newsletter, a detailed report or a business proposal, email may be more suitable.
6. Respect the rules for sending marketing SMS messages Here are the rules that must be followed in each of your professional SMS sendings: Send messages to opt-in contacts, i.e. customers or uk telegram database prospects for whom you have previously obtained their explicit consent to receive communications from you. Indicating the sender name is essential to the success of your business communications!
Personalizing the sender with your company name allows your targets to recognize you and identify the SMS received as a trusted SMS. Offering an option to unsubscribe from your communications to your contacts at the end of each marketing SMS is mandatory. Send your SMS during the time slots authorized by the regulations, namely: Monday to Friday, between 8 a.m. and 8 p.m. Saturday from 10 a.m. to 6 p.m. Sending SMS on Sundays and public holidays is prohibited. You now have all the keys in hand to make these private sales a decisive period for your brand's turnover by sending marketing SMS.
If we make it disappear, it can be difficult to find it again, depending on the phone used. Indeed, the possibility of sliding a push notification makes it easy to miss it. As for SMS, they can be stored in messages unlike push notifications which are limited in time and disappear after a short period of time. If you have already established a relationship of trust with the customer and they expect to receive communications via email, it may be more appropriate to use email. On the other hand, if you have a more informal relationship or a short-term business relationship, SMS may be more appropriate. 6/ Objective of the communication: Finally, the purpose of the communication can also influence the choice between email and SMS. For example, if you want to send a newsletter, a detailed report or a business proposal, email may be more suitable.