SMS Marketing for Valentine's Day: Boost Your Sales
Posted: Mon Jan 06, 2025 6:28 am
After the end-of-year celebrations, Valentine's Day is the first commercial event of the year that you absolutely must not miss! Discover how SMS marketing can boost your turnover during this season of love. Why carry out an SMS marketing campaign on Valentine's Day? Valentine's Day is a holiday dear to the hearts of the French since they do not hesitate to spend a small part of their budget each year to please their other half. In the Valentine's Day gift market, competition is tough: restaurants, florists, jewelers, clothing and accessories stores.
To attract customers to the store and promote your offer, it is essential to communicate. Do you want to communicate effectively with your customers? The smartphone is then your best friend. And who says smartphone says SMS! The possibilities offered and the challenges of m-marketing have developed proportionally to the uses of mobile terminals, and in particular with the full boom of the smartphone . Now, 77 % of the French population aged twelve and over owns a mobile phone (source ARCEP 2019). Although SMS media is the oldest, it remains an unstoppable marketing lever for achieving proximity marketing on mobile.
This is why it is a channel of choice for communicating about your Valentine's Day offer. Also read: Drive-to-store: how to set it up? SMS marketing: our tips to boost your business on Valentine’s Day 1. Send your SMS afghanistan telegram database campaign at the right time You probably already know this, but the timing of your SMS campaign is very important to multiply its effectiveness. Valentine's Day is on February 14: so send a first campaign a week before the big day to inform your customers of a special in-store operation. The day before February 14, don't hesitate to send a short reminder SMS adapted to your sector of activity. If you think it may be relevant for your target, you can finally send a last SMS on the big day. With our sending platform, you can write your messages in advance and schedule them at the most convenient time. Please note that when sending commercial SMS messages, certain time slots must be respected : working days from Monday to Friday: shipments authorized from 8:00 a.m. to 8:00 p.m.
Saturdays from 10:00 a.m. to 8:00 p.m.; ban on sending commercial SMS on Sundays and public holidays. 2. Personalize your SMS to make them more relevant SMSEnvoi allows you to personalize your SMS marketing campaigns with your customers' first name. A personalized message with the first name will have much more effect than a simple hello. If you want to make an impression, you can also write two text messages: one specifically for your female customers and a second for your male customers. This is why we advise you to always update your customer files and segment your database into contact lists according to their characteristics (age, gender, prospects, loyal customers, etc.)
To attract customers to the store and promote your offer, it is essential to communicate. Do you want to communicate effectively with your customers? The smartphone is then your best friend. And who says smartphone says SMS! The possibilities offered and the challenges of m-marketing have developed proportionally to the uses of mobile terminals, and in particular with the full boom of the smartphone . Now, 77 % of the French population aged twelve and over owns a mobile phone (source ARCEP 2019). Although SMS media is the oldest, it remains an unstoppable marketing lever for achieving proximity marketing on mobile.
This is why it is a channel of choice for communicating about your Valentine's Day offer. Also read: Drive-to-store: how to set it up? SMS marketing: our tips to boost your business on Valentine’s Day 1. Send your SMS afghanistan telegram database campaign at the right time You probably already know this, but the timing of your SMS campaign is very important to multiply its effectiveness. Valentine's Day is on February 14: so send a first campaign a week before the big day to inform your customers of a special in-store operation. The day before February 14, don't hesitate to send a short reminder SMS adapted to your sector of activity. If you think it may be relevant for your target, you can finally send a last SMS on the big day. With our sending platform, you can write your messages in advance and schedule them at the most convenient time. Please note that when sending commercial SMS messages, certain time slots must be respected : working days from Monday to Friday: shipments authorized from 8:00 a.m. to 8:00 p.m.
Saturdays from 10:00 a.m. to 8:00 p.m.; ban on sending commercial SMS on Sundays and public holidays. 2. Personalize your SMS to make them more relevant SMSEnvoi allows you to personalize your SMS marketing campaigns with your customers' first name. A personalized message with the first name will have much more effect than a simple hello. If you want to make an impression, you can also write two text messages: one specifically for your female customers and a second for your male customers. This is why we advise you to always update your customer files and segment your database into contact lists according to their characteristics (age, gender, prospects, loyal customers, etc.)