Kings of the Wild Frontier: Taking Risks in Your Small Business
Posted: Tue Jan 07, 2025 4:16 am
However, this should be one of the easier decisions you make. Your business will flourish or flounder on the back of the people you hire. If you can attract and retain talented, driven and creative people, they will drive your business to new heights. If they cost you a little more, that’s un-important in the scale of the return they’ll give you.
2. Products
Unless your products have a USP, you’ll struggle to succeed. Your products don’t argentina whatsapp phone number have to be the best, the quickest, or the latest, but they do have to have something unique which appeals to a large enough part of the market to allow you to flourish.
Perhaps you’re the cheapest? Or the easiest to get hold of? Or are the most local? Whatever it is, you need to take whatever risks are necessary to ensure that your products and services stand out from the crowd, and to a large enough part of the market.
3. Sales
Employing one effective sales person, let alone a whole team of them, is not a task for the faint-hearted. However, you have little choice as your business’s success will no doubt depend crucially on making enough sales. To deal with the risks, you need to set clear and smart objectives and be ruthless at shipping out non-performing sales people.
4. Marketing
Marketing can be as much art as it is science and spending on marketing activities can feel like an afternoon in a casino. However, you need to let the market know about you and your products and services if you hope to succeed. A good marketing professional will guide you through the options available and the risk levels involved.
2. Products
Unless your products have a USP, you’ll struggle to succeed. Your products don’t argentina whatsapp phone number have to be the best, the quickest, or the latest, but they do have to have something unique which appeals to a large enough part of the market to allow you to flourish.
Perhaps you’re the cheapest? Or the easiest to get hold of? Or are the most local? Whatever it is, you need to take whatever risks are necessary to ensure that your products and services stand out from the crowd, and to a large enough part of the market.
3. Sales
Employing one effective sales person, let alone a whole team of them, is not a task for the faint-hearted. However, you have little choice as your business’s success will no doubt depend crucially on making enough sales. To deal with the risks, you need to set clear and smart objectives and be ruthless at shipping out non-performing sales people.
4. Marketing
Marketing can be as much art as it is science and spending on marketing activities can feel like an afternoon in a casino. However, you need to let the market know about you and your products and services if you hope to succeed. A good marketing professional will guide you through the options available and the risk levels involved.