By identifying the low-performing pages in your market

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You can create different digital marketing strategies to increase traffic. Likewise, you can identify the best and worst performing products to define your ad and markdown strategy. You can also identify the best performing sellers and offer them exclusive incentives to keep them on your platform.


This will also help you gain and maintain a competitive advantage over other operators. #8. Create a markdown strategy As for the markdown strategy, offering timely discounts helps to keep visitors interested and gain a short-term edge over your competition.


However, your markdown strategy must be france whatsapp effective enough to attract customers and maintain a balance, so that you can still earn profits. A proven marketing strategy is to offer no discount or a minimal discount on the best performing products, because introducing heavy discounts on them means cutting into your profits unnecessarily.


Instead, it is recommended to offer discounts on low-performing products or on certain categories. The second approach will not only help you grow your profits globally, but also minimize losses on underperforming products and categories. Some types of discounts you can offer are: Percentage discounts Flat rate discounts Conditional discounts Early Bird Discounts Clearance discount Bulk Order Discounts Discounts on rental duration .