Skill 4 – Social Media
Posted: Tue Jan 07, 2025 6:55 am
LinkedIn is considered the most effective social channel for B2B. (Digital Marketing Community)
For the B2B industry, where marketing is more complex, marketers need to leverage other social platforms such as LinkedIn, Facebook and Twitter to stay relevant in today's market. Even if you don’t think it’s worth promoting your brand and products on social media, these platforms can showcase your company culture, attract quality labor, and are one of the most effective ways to enhance your credibility.
internet marketing skillsPhoto from Chief Marketing
Skill 5 – Design
94% of consumers choose to leave a website with poor graphic design. (Finances Online)
Does your website layout and image selection make visitors feel overwhelmed when they arrive at the homepage, causing them to keep losing? In fact, website design is just like seasons and trends, change is eternal.
Maybe the construction cost of a website project is by no australia whatsapp means cheap, and the time spent is measured in months, but in most cases, it does not seem unimaginable to update it every year or every six months . However, remember that website design changes are driven by growth, and you need to constantly gain insights from analytics, user behavior indicators and industry design trends, such as paying attention to your visitors’ online footprint, to improve the user experience .
Forget about mind-sets and keep optimizing constantly to prevent it from becoming stagnant and stale.
internet marketing skillsPhoto from Internet
Skill 6 – Optimizing “Voice of the Customer” (Chatbots and AI)
80% of customers say they are more likely to do business with a company if it provides a personalized experience. (Forbes)
Most marketers are familiar with the "sales funnel", but fewer people pay attention to "moving from the funnel to the flywheel", which is to retain customers and attract and interact with them in the long term. The "flywheel method" does not only rely on sales, but also further utilizes the "most influential people", your existing customers.
For the B2B industry, where marketing is more complex, marketers need to leverage other social platforms such as LinkedIn, Facebook and Twitter to stay relevant in today's market. Even if you don’t think it’s worth promoting your brand and products on social media, these platforms can showcase your company culture, attract quality labor, and are one of the most effective ways to enhance your credibility.
internet marketing skillsPhoto from Chief Marketing
Skill 5 – Design
94% of consumers choose to leave a website with poor graphic design. (Finances Online)
Does your website layout and image selection make visitors feel overwhelmed when they arrive at the homepage, causing them to keep losing? In fact, website design is just like seasons and trends, change is eternal.
Maybe the construction cost of a website project is by no australia whatsapp means cheap, and the time spent is measured in months, but in most cases, it does not seem unimaginable to update it every year or every six months . However, remember that website design changes are driven by growth, and you need to constantly gain insights from analytics, user behavior indicators and industry design trends, such as paying attention to your visitors’ online footprint, to improve the user experience .
Forget about mind-sets and keep optimizing constantly to prevent it from becoming stagnant and stale.
internet marketing skillsPhoto from Internet
Skill 6 – Optimizing “Voice of the Customer” (Chatbots and AI)
80% of customers say they are more likely to do business with a company if it provides a personalized experience. (Forbes)
Most marketers are familiar with the "sales funnel", but fewer people pay attention to "moving from the funnel to the flywheel", which is to retain customers and attract and interact with them in the long term. The "flywheel method" does not only rely on sales, but also further utilizes the "most influential people", your existing customers.