Accelerate your entry into thousands of points of sale thanks to digital!
Posted: Wed Dec 04, 2024 5:51 am
ou've designed a new product, now you just need to develop a network of distributors. There's a buyer's fair for a retailer you're eyeing in a few months, but you're not invited. And it could be years before you're invited.
In the meantime, you focus on convincing smaller players to carry your product. Two years later, your product gets noticed, which finally gets you an invitation to the event the retailer is organizing. All this for the buyer who comes to see you at your booth to not like your face. He didn't give your product a chance.
Don't feel like going through this long process at all? We have a solution algeria telemarketing data to speed up your entry into the points of sale. Since retail stores choose their new products only once a year during an event, the strategy we are going to present to you is profitable for any manufacturer.
A digital solution that saves the day
By implementing a marketing strategy with Amazon , you will be able to accelerate your entry into thousands of retail outlets. We can already hear you saying: " I'm not going to start selling my product on Amazon, it will take away from the retail outlets I want to sign! " Let's see why that's not true!
A digital solution that saves the day
This unique and innovative Amazon marketing strategy involves using the success of web sales to eventually get the product into retailers. Online sales performance serves to convince buyers of the potential of a product. Plus, retailers will be happy to know that they won't have to compete with resellers of your product who don't respect prices.
1st phase:
The first step is to set up the ecosystem to generate cash and sign local agreements. This means creating your online store on an e-commerce site or on Amazon. Generally, after 6 or 18 months, your product will obtain the desired notoriety and sales to move on to the second phase.
2nd phase:
Now that your product is a top seller, it's time to move up to the big leagues. All you need to do is use your online and Amazon sales performance data to convince major retailers (The Home Depot, Canadian Tire, Costco, The Home Depot, etc.) of the value of your product.
Proof that it works!
In order to approach retailers, PolarMade has implemented a strategy based on online sales on its website and on Amazon. In just 3 years, the Quebec company has signed with these Canadian distributors: Amazon Canada, The Home Depot Canada, Costco Canada, Lowe's Canada (RONA), Canadian Tire, Home Hardware, Groupe BMR, Patrick Morin, Kent Building Supply and Timber Mart.
Hundreds of points of sale in 2 years
By being the best seller on Amazon, PolarMade managed to enter several local points of sale throughout North America in just 3 months. This strategy was therefore 6 times faster than the traditional process! Thanks to the seriousness demonstrated in its reports, its presence on Amazon and its mastery of data, the company accelerated its entry into several major retailers.
In addition to sales statistics, PolarMade demonstrated that Internet users were searching for the product and wanted to buy it from retailers. Internet users were typing the product name followed by the retailer on search engines.
So PolarMade had everything it needed to prove that its product would sell on shelves. Being well established on the web allowed it to send a reassuring signal to retailers and validate the company's credibility.
Online Marketing: Immediate and Long-Term Gains
The conventional method of offering its product at points of sale makes it virtually impossible for a new company to convince the retail giants to consider its products.
In the short term, selling your product on the web will allow you to generate sales and accelerate the growth of your business. Your product awareness will be increased and you will have data on the performance of your product. With these sales statistics, you will be able to reassure your potential retail partners and convince them to sell your product.
When you sign your first local agreements, the work is not done! You will have to collaborate on promotional efforts with them. This helping hand that you offer will serve to convince major retailers, because you are signaling a desire f
In the meantime, you focus on convincing smaller players to carry your product. Two years later, your product gets noticed, which finally gets you an invitation to the event the retailer is organizing. All this for the buyer who comes to see you at your booth to not like your face. He didn't give your product a chance.
Don't feel like going through this long process at all? We have a solution algeria telemarketing data to speed up your entry into the points of sale. Since retail stores choose their new products only once a year during an event, the strategy we are going to present to you is profitable for any manufacturer.
A digital solution that saves the day
By implementing a marketing strategy with Amazon , you will be able to accelerate your entry into thousands of retail outlets. We can already hear you saying: " I'm not going to start selling my product on Amazon, it will take away from the retail outlets I want to sign! " Let's see why that's not true!
A digital solution that saves the day
This unique and innovative Amazon marketing strategy involves using the success of web sales to eventually get the product into retailers. Online sales performance serves to convince buyers of the potential of a product. Plus, retailers will be happy to know that they won't have to compete with resellers of your product who don't respect prices.
1st phase:
The first step is to set up the ecosystem to generate cash and sign local agreements. This means creating your online store on an e-commerce site or on Amazon. Generally, after 6 or 18 months, your product will obtain the desired notoriety and sales to move on to the second phase.
2nd phase:
Now that your product is a top seller, it's time to move up to the big leagues. All you need to do is use your online and Amazon sales performance data to convince major retailers (The Home Depot, Canadian Tire, Costco, The Home Depot, etc.) of the value of your product.
Proof that it works!
In order to approach retailers, PolarMade has implemented a strategy based on online sales on its website and on Amazon. In just 3 years, the Quebec company has signed with these Canadian distributors: Amazon Canada, The Home Depot Canada, Costco Canada, Lowe's Canada (RONA), Canadian Tire, Home Hardware, Groupe BMR, Patrick Morin, Kent Building Supply and Timber Mart.
Hundreds of points of sale in 2 years
By being the best seller on Amazon, PolarMade managed to enter several local points of sale throughout North America in just 3 months. This strategy was therefore 6 times faster than the traditional process! Thanks to the seriousness demonstrated in its reports, its presence on Amazon and its mastery of data, the company accelerated its entry into several major retailers.
In addition to sales statistics, PolarMade demonstrated that Internet users were searching for the product and wanted to buy it from retailers. Internet users were typing the product name followed by the retailer on search engines.
So PolarMade had everything it needed to prove that its product would sell on shelves. Being well established on the web allowed it to send a reassuring signal to retailers and validate the company's credibility.
Online Marketing: Immediate and Long-Term Gains
The conventional method of offering its product at points of sale makes it virtually impossible for a new company to convince the retail giants to consider its products.
In the short term, selling your product on the web will allow you to generate sales and accelerate the growth of your business. Your product awareness will be increased and you will have data on the performance of your product. With these sales statistics, you will be able to reassure your potential retail partners and convince them to sell your product.
When you sign your first local agreements, the work is not done! You will have to collaborate on promotional efforts with them. This helping hand that you offer will serve to convince major retailers, because you are signaling a desire f