Nike's Business Model Canvas Let's take a look at the Nike Business Model Canvas

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Nike's Business Model Canvas Let's take a look at the Nike Business Model Canvas . Nike Business Model Canvas DOWNLOAD HIGH RESOLUTION PDF OF THE NIKE BUSINESS MODEL CANVAS Nike Customer Segments Nike markets to anyone who wants to buy sports and athletic apparel, footwear, and equipment. Geographically, Nike's market is divided into four main divisions, also in order of revenue: North America EMEA (Europe, Middle East and Africa) Greater China APLA (Asia-Pacific and Latin America) Nike Value Proposition Nike offers products to inspire everyone to become athletes.


Their products rely heavily on the quality, innovation, and status of the brand. This is the foundation of the brand, and it is exactly what customers are looking for when they buy a Nike. The compan israel telegram data y offers a wide range of products, for many different sports and activities. But what matters to the public is to acquire a product that has been thoroughly studied and developed from the best raw materials and technology available.


Moreover, they want to carry the successful reputation that the brand claims, since athletes such as Michael Jordan, Tiger Woods and Cristiano Ronaldo speak for the company. Nike channels Nike uses many different channels for marketing . The main channel is brick-and-mortar stores, especially Nike-branded ones. The company has an extensive sales network, with 1,152 physical stores worldwide (as of 2019). Nike also has an e-commerce platform, which serves more than 45 countries.