Various social media sites such as Twitter and Instagram
Posted: Sat Feb 01, 2025 3:51 am
Video distribution services such as YouTube
When you hear the word "video advertising," many people probably think of YouTube first. With 65 million users in Japan alone, YouTube makes it possible to reach the desired user demographic by delivering ads after precise targeting.
Another advantage is that since the purpose of video streaming services is to watch videos, viewers are less likely to feel uncomfortable if video ads are delivered at the beginning or middle of a video, and there is a high chance that they will watch until the end.
It is also possible to deliver video ads on social media sites such as Twitter and Instagram.
Since Twitter and Instagram have many smartphone users, it is necessary to 线数据 create video ads that are designed with smartphone viewing in mind.
Twitter
Twitter is a highly popular social networking site with many users in Japan. You can spread your message to more users by retweeting, and you can take advantage of the fact that many users use Twitter while watching TV to deliver video ads linked to TV commercials. You can
also use the follower targeting function to deliver ads to followers of a specified account and similar users.
Instagram
Video ads are also effective on Instagram, which mainly posts photos and videos. Since the majority of users are women in their 20s and 30s, trendy products such as fashion, beauty, and cooking are particularly recommended for video ads.
We have also introduced SNS advertising in the following article, so please take a look at it.
What is SNS advertising? Explaining the benefits of advertising and the costs of each type
2021.07.27
What is SNS advertising? Explaining the benefits of advertising and the costs of each type
In recent years, with the spread of smartphones and tablets, SNS advertising has become more and more popular as a marketing method. Here, we will explain in detail about SNS advertising, including its types, the benefits of placing ads, and the differences in costs.
Ad space on websites and apps
Another method is to display video ads as in-banner ads delivered to ad slots on websites and apps. Since ads can be delivered to a variety of web media, not just video sites, you can reach people who don't usually watch videos.
When you hear the word "video advertising," many people probably think of YouTube first. With 65 million users in Japan alone, YouTube makes it possible to reach the desired user demographic by delivering ads after precise targeting.
Another advantage is that since the purpose of video streaming services is to watch videos, viewers are less likely to feel uncomfortable if video ads are delivered at the beginning or middle of a video, and there is a high chance that they will watch until the end.
It is also possible to deliver video ads on social media sites such as Twitter and Instagram.
Since Twitter and Instagram have many smartphone users, it is necessary to 线数据 create video ads that are designed with smartphone viewing in mind.
Twitter is a highly popular social networking site with many users in Japan. You can spread your message to more users by retweeting, and you can take advantage of the fact that many users use Twitter while watching TV to deliver video ads linked to TV commercials. You can
also use the follower targeting function to deliver ads to followers of a specified account and similar users.
Video ads are also effective on Instagram, which mainly posts photos and videos. Since the majority of users are women in their 20s and 30s, trendy products such as fashion, beauty, and cooking are particularly recommended for video ads.
We have also introduced SNS advertising in the following article, so please take a look at it.
What is SNS advertising? Explaining the benefits of advertising and the costs of each type
2021.07.27
What is SNS advertising? Explaining the benefits of advertising and the costs of each type
In recent years, with the spread of smartphones and tablets, SNS advertising has become more and more popular as a marketing method. Here, we will explain in detail about SNS advertising, including its types, the benefits of placing ads, and the differences in costs.
Ad space on websites and apps
Another method is to display video ads as in-banner ads delivered to ad slots on websites and apps. Since ads can be delivered to a variety of web media, not just video sites, you can reach people who don't usually watch videos.