Ecommerce marketing for Black Friday
Posted: Tue Feb 11, 2025 6:52 am
Pop-ups for Ecommerce
Speaking of lead acquisition and visitor conversion, pop-ups are a valid marketing tool to be used alongside an online store. Their mechanism of appearing at a certain moment in the user's navigation, on a certain page, helps to channel attention to specific products or promotional offers. We talked about it in our guide dedicated to pop-ups for ecommerce .
If there is one time of year when the marketing strategies just seen can increase the sales of an online store, it is Black Friday.
Black Friday, the last Friday of November , is a golden russia phone number list opportunity for anyone involved in online sales. The numbers say it: those who focused most on online marketing and promotion tools during Black Friday week saw their average daily turnover increase by 5 times .
If you’re wondering how to put together your marketing mix for Black Friday, we’ve got a guide for you here: How to Prepare Your E-commerce for Black Friday – Strategies and Tips
Other useful tools for ecommerce marketing
If you've come this far, you have the right knowledge to implement a good marketing strategy for your e-commerce. But that's not all. There are other aspects that should not be underestimated when it comes to promoting an online store. We'll mention three in particular: communication with customers via live chat , the role of a blog alongside the website , analysis and measurement of results via dashboards and constantly updated reporting to better direct future digital marketing decisions.
Speaking of lead acquisition and visitor conversion, pop-ups are a valid marketing tool to be used alongside an online store. Their mechanism of appearing at a certain moment in the user's navigation, on a certain page, helps to channel attention to specific products or promotional offers. We talked about it in our guide dedicated to pop-ups for ecommerce .
If there is one time of year when the marketing strategies just seen can increase the sales of an online store, it is Black Friday.
Black Friday, the last Friday of November , is a golden russia phone number list opportunity for anyone involved in online sales. The numbers say it: those who focused most on online marketing and promotion tools during Black Friday week saw their average daily turnover increase by 5 times .
If you’re wondering how to put together your marketing mix for Black Friday, we’ve got a guide for you here: How to Prepare Your E-commerce for Black Friday – Strategies and Tips
Other useful tools for ecommerce marketing
If you've come this far, you have the right knowledge to implement a good marketing strategy for your e-commerce. But that's not all. There are other aspects that should not be underestimated when it comes to promoting an online store. We'll mention three in particular: communication with customers via live chat , the role of a blog alongside the website , analysis and measurement of results via dashboards and constantly updated reporting to better direct future digital marketing decisions.