Market Analysis - Step Assess Market Size

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But while these companies' reports are easy to access - often just a download away - they tend to be priced at a premium, making them less accessible to the general public.

Industry and trade association reports and financial data published by major publicly traded competitors may also include figures on market size.


Semrush, the most trusted competitive intelligence suite, can provide great real-time market insights, including an assessment of its size and key market dynamics. The latter is important because industry reports are often released with a time lag, and timing is key to spotting industry fluctuations and any signs of new players entering the market that could change the game.

Continuing on our space theme, let's imagine that a company taiwan telegram data named SpaceY wants to enter the market and beat Elon Musk's SpaceX in its efforts to privatize the space industry.

The Market Explorer tool will estimate the overall market size for a particular niche based on online traffic trends:

market analysis

The overall audience base interested in the sector appears to be steadily growing, with specific spikes in interest in May 2020 when CrewDragon achieved its historic launch .

The Traffic Analysis tool reveals that SpaceX's successful launch also affected the market size of its competitors, doubling average audience interest for key industry players.