Link building basics and top strategies to get started

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link-building-process-how-it-works

Now you may ask, why is link-building important?

Search engines like Google use sophisticated algorithms to determine how websites rank in search results. One of the key elements they evaluate is the quantity and quality of backlinks pointing to the site.

The more relevant and quality backlinks your website has, the better its chances of ranking higher in search results.

The role of quality and relevance in link-building
As we move further into the realm of link-building, it is important to emphasize the importance of quality and relevance in this process.

While it may be tempting to focus solely on the number of backlinks pointing to your website, the afghanistan phone number data truth is that quality and relevance play a much more important role in determining your website's search engine ranking.

1. Quality
Quality backlinks come from reputable and authoritative websites in your industry. These links carry more weight in the eyes of search engines because they indicate that your content is valuable and trustworthy.

We all know Forbes or The New York Times, for example. These are clearly very reputable websites where many people try to get published.

But what about the lesser-known sites?

There are many free tools, such as Website SEO and Moz , that can help you determine how reputable a website is. The score you’re looking for here is called Domain Authority (DA). DA is a search engine ranking that predicts a website’s ability to rank in search results pages, with a rating from 1 to 100.