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Your aesthetic is an extension of your brand

Posted: Mon Feb 17, 2025 8:37 am
by rumiseoexpate1
Customers are increasingly discovering businesses on their social networks and trusting recommendations from other users more than ads, so your goal is to enable influential customers to take beautiful photos and convince their followers that they absolutely must check out your business.

Here are the key points to consider when planning and decorating your restaurant:

1.
When designing your desired aesthetic, working with a designer and architect, it’s essential to consider your restaurant’s values ​​and the clientele you want to attract in every decision . Take LOV , a trendy vegan restaurant in Montreal, for example : designers Jean-Pierre Viau and Jacinthe Piotte wanted to create an physician data environment that worked both day and night, starting out fresh and light, then becoming comfortable and intimate in the evening.

They also wanted the decor to pay homage to LOV’s vegan menu and retain the beauty of the establishment’s historic building. The result is a fresh, light color palette, with lots of plants, gold, and white marble.

The beauty of the interior design, combined with the quality of the customer service and the food offered, has allowed LOV to benefit from a significant following on social networks, to grow from one to three locations and to establish itself as the reference vegan restaurant in Montreal.

LOV

2. The accessories you choose say a lot about your restaurant
Your restaurant’s accessories aren’t just for decoration; they also convey status and success. The accessories you choose immediately identify your space—including its social and cultural purpose—and communicate that identity to your customers. Invest in the details of your restaurant to reflect the personality you want it to have—whether that’s vibrant, relaxed, sophisticated, or mixed.