Technology Industry: "Innovation in Artificial Intelligence"
Health and Wellness: "Mindfulness and Mental Health"
Financial Industry: "Investing for Beginners"
Tourism: "Sustainable Tourism"
Fashion Industry: "Sustainable Fashion"
Keep in mind that these are just examples and content pillars may vary depending on the company. What’s important is that the content pillars align with the overall business goals and resonate with the target audience.
How to create pillar content
Once you’ve identified and selected your content pillars, it’s time to start creating content. The mexico phone number data key to creating pillar content is to focus on quality over quantity. Rather than trying to create as much content as possible, focus on creating a few pieces of high-quality content that align with each of the main pillars.
One way to do this is to create a content calendar that lists the topics you plan to cover within each pillar, as well as the formats you plan to use (e.g. blog post, video, infographic, etc.). This will help you stay organized and ensure that all your content aligns with your main pillars.
Tips for creating pillar content
To create quality pillar content, it is important to follow several best practices:
Use storytelling to make content more engaging and understandable.
Support your claims with data, statistics, or research.