What does the result look like?
Posted: Tue Feb 18, 2025 5:35 am
Once you have put all the above points together, compile a final document that will clearly summarize your positioning. Typically, brand positioning is expressed using descriptions, diagrams, scales or graphs that clearly show how your brand performs and communicates. Don't forget to add specific examples that will show you how to put the positioning into practice. Read the Včeliště positioning example:
As the brand speaks:
"Starting a blog is not difficult either, you can do it in a few minutes. You can start a blog on WordPress or on your own website. And how often to contribute to it? It depends on you. Such a compromise can be publishing once a week. If you spend approximately three hours on one post, you will invest 12 hours of time in the blog per month. Don't be afraid to write a blog yourself, you understand the topic best and know your audience. Our article on how to write a blog that readers and search engines will like can be a great guide for you."
How the brand doesn't speak:
"Starting a blog is not difficult either, you can do it in a
The vast majority of Czech e-shoppers work only with a logo and brand name , a joint survey by Ogilvy Consulting and Shoptet showed. Are you one of them?
With small e-shops, it's not about everyone knowing you, but about making your brand saudi arabia phone number data stand out to a (relatively narrow) target group . And for that, you'll need more than just a logo and a name. Read the following article to find out why it's worth focusing on building a brand and what its main principles are.
How to get into the minds of customers
Our brains are constantly on alert. Every day, they are bombarded with sensory stimuli and information that they have to process. We are bombarded with countless advertisements, only a fraction of which we remember. And let's not forget that brands now share our consumers' attention with influencers.
As the brand speaks:
"Starting a blog is not difficult either, you can do it in a few minutes. You can start a blog on WordPress or on your own website. And how often to contribute to it? It depends on you. Such a compromise can be publishing once a week. If you spend approximately three hours on one post, you will invest 12 hours of time in the blog per month. Don't be afraid to write a blog yourself, you understand the topic best and know your audience. Our article on how to write a blog that readers and search engines will like can be a great guide for you."
How the brand doesn't speak:
"Starting a blog is not difficult either, you can do it in a
The vast majority of Czech e-shoppers work only with a logo and brand name , a joint survey by Ogilvy Consulting and Shoptet showed. Are you one of them?
With small e-shops, it's not about everyone knowing you, but about making your brand saudi arabia phone number data stand out to a (relatively narrow) target group . And for that, you'll need more than just a logo and a name. Read the following article to find out why it's worth focusing on building a brand and what its main principles are.
How to get into the minds of customers
Our brains are constantly on alert. Every day, they are bombarded with sensory stimuli and information that they have to process. We are bombarded with countless advertisements, only a fraction of which we remember. And let's not forget that brands now share our consumers' attention with influencers.