Comparing the growth rates in 2014 and 2015, the overall growth rate has slowed down in 2015, but the highest growth rate was "Electronic Publishing (Electronic Books and Electronic Magazines)" (digital field) at 38.7%, surpassing "Food and Beverage Services" which was the number one in 2014. In second place was "Food and Beverage Services" at 34.8%, and in third place was "Ticket Sales" at 13.6%.
"Online Games", which had a remarkable growth rate last year, has fallen back to a growth rate of 5.0%. The high growth rate of "Electronic Publishing (Electronic Books and Electronic Magazines)" is largely due to the spread of smartphones and the sales of new entrants, including existing publishers, into the digital book market.
Furthermore, this means that there is still a lot bangladesh whatsapp data of room for market expansion in "Electronic Publishing (Electronic Books and Electronic Magazines)" this year.
Fig.05
summary
The market trend section of the "2015 Japan's economy and society information and service-oriented infrastructure development (market survey on electronic commerce)" provides a detailed explanation of A. Omnichannel B. Smartphones C. Logistics D. Payments E. CtoC-EC trends. There is no doubt that the EC market is contributing to raising the overall level of commercial transactions. From now on, it seems that the key will be to develop not only stores but also EC in tandem. In other words, the omnichannel strategy will be the key.
"Omni" means "everywhere" in Japanese, but it seems that it will be essential to develop and link purchasing channels so that customers can purchase through any channel, such as stores, PC sites, mobile sites, catalogs, SNS, and traditional media (newspapers, magazines, TV).
"Electronic publishing (e-books and e-magazines)"
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