12 Surprising Facts About SEO That Will Change Your Approach to Online Marketing

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nurnobi40
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12 Surprising Facts About SEO That Will Change Your Approach to Online Marketing

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Have you considered the main purpose of your website? If you’re selling products, your main goal will probably be to reach your desired sales goals. However, your website must attract a lot of visitors to reach those sales goals.

This is where the importance of search engine optimization (SEO) becomes clear. However, SEO continues to hide its mysteries from many beginners, but even experienced users need to constantly stay informed about the ever-evolving landscape of online marketing.

The world of SEO is like a treasure trove of facts and figures, some of which you know well, others hidden in the shadows. Our goal? To bring you several mind-blowing SEO articles that can change your view of the search engine game. From the influential role of Google’s RankBrain to the increasing guatemala mobile database prevalence of voice search, our goal is to reveal the true SEO gems that can supercharge your SEO game and take your online marketing strategy to the next level.

Whether you’re a seasoned SEO professional or a complete newbie, these facts will empower you to excel in the fast-paced world of search engine optimization.

Let’s embark on a journey to explore these intriguing SEO secrets.

Fact 1: Google's RankBrain is a game changer.
Google’s RankBrain is an artificial intelligence system that determines search rankings. This sophisticated AI system constantly evolves by learning from user interactions, refining its understanding of the nuances of search queries. This leads to a significant improvement in the relevance of search results, a key aspect for SEO professionals.

Understanding the importance of RankBrain can make a big difference in creating content that resonates with both users and search engines. When you master this AI-powered system, it gives SEO professionals the tools they need to navigate the ever-changing world of online visibility, ensuring that their content connects with audiences and ranks high in search.

Fact 2: Voice search is on the rise.
With all these voice-activated devices, voice searches have taken off. To make the most of it, you need to change your game when it comes to keywords and what people are searching for. Think more like you’re having a conversation with someone and you’ll be on the right track with this hot trend.

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The ability to provide informative and accessible answers to questions like “ Can you get your teaching degree online ?” through voice-activated devices can significantly improve the user experience. Not only does this simplify the information-finding process for prospective students, but it also positions educational institutions as leaders in the online education space.

Fact 3: Mobile-first indexing is mandatory.
When optimizing your web pages for search engines, it’s crucial to evaluate how they perform on mobile devices. Not only does Google rely on your mobile site for indexing, but the majority of internet users prefer to browse on mobile devices. In Q2 2022, 59% of all global internet traffic originated from mobile devices, according to Statista .

Google is currently focusing on mobile-first indexing . This means that they primarily use the mobile version of your website to figure out where you should rank. So having a mobile-friendly website is no longer just an option — it’s a must to excel in the SEO game.

Fact 4: Page speed is more important than you think.
Page speed has a huge impact on user experience and SEO performance. The recent Google Core Web Vitals update has elevated the importance of fast website loading times. Implementing strategies such as image optimization, efficient browser caching, and reducing server response times are key to improving page speed. Image optimization involves compressing images to reduce file sizes, ensuring faster loading times and a smoother user experience.
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