Clearly, together with the single SEO result, the number of paid search results will increase: the more spaces, the more earnings for Google. The zero-results SERP is a test for the moment and it is not a given that users, accustomed and fond of a certain user experience, are ready to switch towards a less varied response and with less possibility of choice. Net of the advantages and disadvantages.
Not in the short term, given that at least several problems list of real mobile number database highlighted in the testing phase remain to be resolved (for example, in the case of ambiguous results, the Zero-Results SERP could be shown even if it does not meet the user's needs, worsening the UX) , although it is undeniable that the team is working to change the SERP and make it increasingly innovative, intuitive and designed on the changing needs of the user, also above all thanks to the increasingly invasive presence of Artificial Intelligence .
Lately I've been hearing about opening a startup as if it were child's play, often from (excellent) employees who have been talking about it for a long time. I have been an entrepreneur since 2005: before opening a company I worked my way up, I ate M. for years. Today, after developing two successful companies and employing hundreds of people, I can say that achieving results requires luck, entrepreneurship and hard work.
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