Key changes and actions to implement the PLG
Posted: Thu Feb 20, 2025 5:09 am
Product -led growth is perfectly applicable in different corporate contexts . Of course, it is especially useful and necessary in SaaS, Startups and various companies with an interactive nature and direct relationship with the digital world.
These types of companies serve audiences with new consumption paradigms, which prioritize innovation , modernity and personalization, as well as users who require agile, intuitive and purely digital services.
Taking this into account, any company that really turkey mobile database wants to put the product as the protagonist and boost its growth through it has to prepare for these important and forceful changes:
Eliminate the middleman
For a product to truly have value, it is key that the user does not have to deal with multiple intermediaries to reach it and discover its functionalities and potential.
The traditional salesperson with a slick tongue and outstanding social skills may no longer be a sought-after professional in the future.
The trend that will drive the consolidation of the concept of Product-led Growth is direct product testing, automatic personalization of services through Machine Learning and feedback between humans and software.
This way, both Marketing and Technology employees, as well as salespeople, can concentrate on tasks related to planning, customer research and strategy.
These types of companies serve audiences with new consumption paradigms, which prioritize innovation , modernity and personalization, as well as users who require agile, intuitive and purely digital services.
Taking this into account, any company that really turkey mobile database wants to put the product as the protagonist and boost its growth through it has to prepare for these important and forceful changes:
Eliminate the middleman
For a product to truly have value, it is key that the user does not have to deal with multiple intermediaries to reach it and discover its functionalities and potential.
The traditional salesperson with a slick tongue and outstanding social skills may no longer be a sought-after professional in the future.
The trend that will drive the consolidation of the concept of Product-led Growth is direct product testing, automatic personalization of services through Machine Learning and feedback between humans and software.
This way, both Marketing and Technology employees, as well as salespeople, can concentrate on tasks related to planning, customer research and strategy.