Do not include links to the page the user is on

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A good path structure starts on the website's home page and records the user's path to the page they are on .

Regarding the latter, we must be careful to only refer to that page and never include a link to it, as this would take the user to the same location.

Providing qualified navigation to your website visitors is not only a way to optimize search engine rankings. This practice improves the experience of your consumers, who become easier targets for your loyalty strategies .

Therefore, using breadcrumbs is an interesting feature usa mobile database for your business in general. If structured correctly, the breadcrumb navigation will improve your page's ranking and reduce your visitor bounce rate .

The result is an increase in the company's results and the consolidation of your image on the Internet.

Now that you know what breadcrumbs are and how important they are for SEO, how about learning more? Download our free Local SEO ebook and continue climbing the Google rankings.Despite what many believe, to sell online it is not enough to just set up a virtual store.

Although it is a first step, taking care of the organic positioning strategy is equally important to attract new customers to your business.

Therefore, in this article we will review the fundamental elements that every SEO strategy for e-commerce must have.