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1. Create a tool that generates backlinks and authority

Posted: Thu Feb 20, 2025 8:08 am
by zihadhasan011
If your company has experienced developers, you will have no problem practicing this strategy!

Simply get involved with them in creating an open source tool that is truly useful to other people and organizations in the segment.

This way you will get a lot of natural backlinks , which translates into increased traffic to your website.

The mentions and links you have on other portals tell search engines that your content and publications are really relevant to users and the sector in which you operate, which is why you will have a greater chance of positioning yourself at the top of their results lists.

Furthermore, by offering a free, easy-to-use and highly useful tool, your company will position itself as a true authority on a given topic and will be perceived as a leader and reference in the segment.

An example of this from us here at Rock Content is the Buyer Personas Generator tool , which brings us a lot of traffic because it receives many backlinks from users who find it valuable.

people-generator
2. Diversify your content
In addition to offering free tools of interest to your portugal mobile database market segment, include interactive content, videos, infographics and other formats that add richness and diversity to your posts.

Combine all these formats with the already traditional articles and e-books, so that you achieve the necessary diversification to offer a good experience to your users , first of all, and to improve your positioning in search engines.

Google primarily takes into account the user's ease of assimilation and overall experience to give websites a good ranking .

On the other hand, when we talk about diversification we must also keep in mind the topics addressed.

It is important that you cover all the aspects of your segment, that is, produce interesting content on the vast majority of concepts, trends and aspects that interact in one way or another with what you do and know.

This can also increase your organic backlinks and help you expand the reach of your content outreach strategy.