What is the value of your product, what does it do?

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Design and create a template
There are many templates, but the most common is the template of the theorist Osterwalder, where the key attention is paid to the client himself and his requirements. It allows you to identify the main keys for the value proposition. This is achieved by answering a number of questions:

What sensations and feelings does a buyer experience when using your product?
What is the mechanism of your product?
What are its main functions?
What makes a customer taiyuan mobile number database buy your product (emotional aspect)?
What hidden needs and problems might the client have?
What makes a customer buy your product (from a rational point of view)?
What is the risk for the client if he switches to your product?
By answering these questions in detail, you will receive a ready-made template describing the needs of the buyer and the product. It will allow you to determine what exactly customers want, visualizing the services and products that meet their needs.

You will be able to create the most effective business model that will ultimately lead to profits, without wasting time on developing ideas that are not interesting to your target audience.

2. The client's problems are the main thing that needs to be kept in the center of attention
Any value proposition is your promise and the reason why a customer should buy from you. Find a problem that a customer might have and think about how your product will help solve it.

3. Simple and consistent message
When writing a value proposition, don’t try to include all your advantages and arguments. It should be concise and contain key points. Determine the most important thing that needs to be communicated to the client and try to catch their attention so that they want to know more about your product or service.