Closes the email marketing loop
Posted: Sat Dec 07, 2024 7:15 am
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Internal alerts
If you have a large number of employees, it can be hard to communicate urgent messages (office closures, emergency updates, etc.) to everyone all at once.
You can send them an email, but they may not see it (I know I don’t check my work email too often outside of work). SMS is a great way to guarantee that everyone receives your message on time.
Why is SMS marketing effective?
SMS is one of the most useful marketing channels at your disposal for several reasons:
Ubiquity of smartphones
With 85% of adults in the US owning a smartphone in 2021, SMS is an qatar telephone number data excellent way to reach customers directly. By including a link in this text, you can drive engagement with your business online.
Although email and SMS marketing have many similarities in their strategy implementation, they work best in tandem. As mentioned earlier, you can use SMS to send instant notifications, while email contains more long-form content like a newsletter with useful resources.
High engagement rates
SMS engagement rates are astronomical compared to email, with 90% of SMS messages read within 3 minutes of receiving them. This makes SMS very helpful in delivering critical information with a high success rate.
Great for emerging markets
If your business is trying to operate in countries where data is expensive and wi-fi is less common, SMS is a much better channel to communicate information.
Who can benefit from using SMS marketing services?
Text messages can be a great addition to your digital marketing efforts, no matter if you’re a small business owner or a corporate communications lead. They serve the unique function of communicating very urgent information in a highly reliable way.
But, there are certain businesses that reap major benefits of SMS marketing:
Ecommerce stores: Whether you’re sending promotional campaigns, or order/shipping confirmations, SMS is a great ecommerce marketing channel.
Internal alerts
If you have a large number of employees, it can be hard to communicate urgent messages (office closures, emergency updates, etc.) to everyone all at once.
You can send them an email, but they may not see it (I know I don’t check my work email too often outside of work). SMS is a great way to guarantee that everyone receives your message on time.
Why is SMS marketing effective?
SMS is one of the most useful marketing channels at your disposal for several reasons:
Ubiquity of smartphones
With 85% of adults in the US owning a smartphone in 2021, SMS is an qatar telephone number data excellent way to reach customers directly. By including a link in this text, you can drive engagement with your business online.
Although email and SMS marketing have many similarities in their strategy implementation, they work best in tandem. As mentioned earlier, you can use SMS to send instant notifications, while email contains more long-form content like a newsletter with useful resources.
High engagement rates
SMS engagement rates are astronomical compared to email, with 90% of SMS messages read within 3 minutes of receiving them. This makes SMS very helpful in delivering critical information with a high success rate.
Great for emerging markets
If your business is trying to operate in countries where data is expensive and wi-fi is less common, SMS is a much better channel to communicate information.
Who can benefit from using SMS marketing services?
Text messages can be a great addition to your digital marketing efforts, no matter if you’re a small business owner or a corporate communications lead. They serve the unique function of communicating very urgent information in a highly reliable way.
But, there are certain businesses that reap major benefits of SMS marketing:
Ecommerce stores: Whether you’re sending promotional campaigns, or order/shipping confirmations, SMS is a great ecommerce marketing channel.