Companies move towards internal training
Posted: Sun Apr 20, 2025 7:01 am
Faced with a scenario where the digital marketing job market is completely “dry”, many companies have opted to train these professionals in-house.
Unable to hire ready-made professionals, the option of training this new generation of employees at home, through In Company Courses, is increasingly common.
A large portion of the participants in our Digital Marketing Course are currently businesspeople looking to learn the fundamentals to structure their own professional digital marketing team.
This is a very interesting alternative, as it is known that digital marketing carried out by internal teams tends to be of higher quality since the professionals bring with them the entire company culture.
Furthermore, digital marketing ecuador mobile database professionals who come from a company's internal team are much more connected to the day-to-day running of the business than professionals working at an external agency.
Alternatives in the digital marketing job market
The traditional model of employment relations in the digital marketing job market, where the professional is an employee of an agency or company, has undergone a major transformation in recent years.
With the pandemic, we have seen an increase in remote and independent work. Working with digital marketing from home is a reality today.
This has led to an increase in opportunities for digital marketing freelancers and professionals who offer pre-formatted services.
Digital Marketing Job Market
The future of the digital marketing job market
As some assessments show that less than 25% of small and medium-sized Brazilian companies have an Internet presence, it is expected that the sector will continue to expand for many years to come.
Therefore, it is also expected that the digital marketing job market will continue to be buoyant. This is a good opportunity for both communications professionals and new entrepreneurs.
If you intend to pursue a career in this area and want more information to guide your professional path, we suggest you take advantage of your visit to our blog and access our section of articles on Careers in Digital Marketing .
Stay up to date on the expansion of the digital marketing job market and its opportunities by subscribing to the Marketing Academy Newsletter .
Unable to hire ready-made professionals, the option of training this new generation of employees at home, through In Company Courses, is increasingly common.
A large portion of the participants in our Digital Marketing Course are currently businesspeople looking to learn the fundamentals to structure their own professional digital marketing team.
This is a very interesting alternative, as it is known that digital marketing carried out by internal teams tends to be of higher quality since the professionals bring with them the entire company culture.
Furthermore, digital marketing ecuador mobile database professionals who come from a company's internal team are much more connected to the day-to-day running of the business than professionals working at an external agency.
Alternatives in the digital marketing job market
The traditional model of employment relations in the digital marketing job market, where the professional is an employee of an agency or company, has undergone a major transformation in recent years.
With the pandemic, we have seen an increase in remote and independent work. Working with digital marketing from home is a reality today.
This has led to an increase in opportunities for digital marketing freelancers and professionals who offer pre-formatted services.
Digital Marketing Job Market
The future of the digital marketing job market
As some assessments show that less than 25% of small and medium-sized Brazilian companies have an Internet presence, it is expected that the sector will continue to expand for many years to come.
Therefore, it is also expected that the digital marketing job market will continue to be buoyant. This is a good opportunity for both communications professionals and new entrepreneurs.
If you intend to pursue a career in this area and want more information to guide your professional path, we suggest you take advantage of your visit to our blog and access our section of articles on Careers in Digital Marketing .
Stay up to date on the expansion of the digital marketing job market and its opportunities by subscribing to the Marketing Academy Newsletter .