May 2023: Social Media Trends and Tips

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The world of social media is constantly changing, and brands need to stay current to be successful. Update your digital marketing strategy and communicate more effectively with your audience by checking out social media trends and tips for May 2023. Here are the top social media trends and tips for May 2023:

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Update your strategy accordingly by following the major developments and innovations on social media platforms. The important developments in May 2023 are:

Instagram has increased the number of links you can add to your profiles to 5.
Instagram has announced new Reels features for creators , including a popular audio and hashtag page, new metrics (total and average watch times), and expanded gifting features.
Facebook caused many advertisers to spend more than their daily limits due to ad delivery issues on April 23. Don't forget to check your campaigns!
LinkedIn continues to improve the user experience by introducing suggested posts and more verification options .
WhatsApp has introduced the ability to use the same account on more than one phone .
YouTube has added new features to its Premium service , such as offline viewing , and added the Podcasts tab to channel pages.
Twitter is bringing back keyword targeting for ads, which was first introduced in 2013 but later removed because it wasn't an effective targeting approach .
Twitter has disabled likes, replies, and retweets if a tweet has a subreddit link .