How to Collect Emails on Shopify: 7 Proven Strategies for Online Store Owners
Posted: Mon Dec 09, 2024 7:57 am
If you have a Shopify store, not collecting customer emails for your subscriber list is a missed opportunity. Every time a customer accepts marketing emails, you’ve gained a new subscriber that you can communicate with directly.
Despite the importance of building a strong email list, many online stores simply stick a newsletter signup section at the very bottom of their website and then forget about it. This basic strategy will only lead to a slow trickle of new subscribers at best.
In this article, we’ll go over uganda consumer mobile number list some more advanced lead generation tactics that will help you collect customer emails quickly and reliably.
Let’s get started!
Why is email marketing important?
Email marketing is crucial to the success of any ecommerce store for several reasons.
First off, it offers a direct line of communication with your target audience, whether they’re loyal regulars or new potential customers.
Second, email marketing is one of the most reliable digital marketing channels when it comes to generating conversions and sales.
When a visitor arrives on an ecommerce site via an email marketing message, there’s a 4.24% chance that they’ll buy something. That’s compared to the 2.49% of visitors from search engines and just 0.59% from social media.
Promotional emails deliver an extremely high ROI for marketers. On average, every $1 spent on email marketing generates $38 in revenue.
Finally, it’s important for online store owners to use email marketing because it’s owned media, which means you don’t need to rely on third parties (like social networks) to communicate with your customer base. This gives you total control over at least one of your marketing channels.
Despite the importance of building a strong email list, many online stores simply stick a newsletter signup section at the very bottom of their website and then forget about it. This basic strategy will only lead to a slow trickle of new subscribers at best.
In this article, we’ll go over uganda consumer mobile number list some more advanced lead generation tactics that will help you collect customer emails quickly and reliably.
Let’s get started!
Why is email marketing important?
Email marketing is crucial to the success of any ecommerce store for several reasons.
First off, it offers a direct line of communication with your target audience, whether they’re loyal regulars or new potential customers.
Second, email marketing is one of the most reliable digital marketing channels when it comes to generating conversions and sales.
When a visitor arrives on an ecommerce site via an email marketing message, there’s a 4.24% chance that they’ll buy something. That’s compared to the 2.49% of visitors from search engines and just 0.59% from social media.
Promotional emails deliver an extremely high ROI for marketers. On average, every $1 spent on email marketing generates $38 in revenue.
Finally, it’s important for online store owners to use email marketing because it’s owned media, which means you don’t need to rely on third parties (like social networks) to communicate with your customer base. This gives you total control over at least one of your marketing channels.