Different types of opt-in methods
Posted: Mon Dec 09, 2024 8:03 am
When it comes to creating an opt-in process to convert website visitors into email subscribers, you have two options. You can use a single opt-in or a double opt-in system, each of which has their own pros and cons.
1. Single opt-in method
The single opt-in approach is a one-step signup process.
That means that potential list of namibia cell phone numbers subscribers only need to complete one sign-up form before they are confirmed as having opted in, so you can start sending marketing emails right away.
You’ll usually notice a single opt-in email form has some fine print that reads “By providing my email address I agree to receive email marketing communications” or something similar. This establishes that the site visitor who is signing up consents to getting emails.
2. Double opt-in method
A double opt-in system doesn’t consider people as “subscribed” until they’ve completed two opt-ins.
The first opt-in is the completion of a signup form, like above. But then, they’ll be asked to confirm their choice via the first email they receive.
Double opt-in email lists are usually more stable than their single opt-in counterparts because the people who have subscribed twice really want to be there.
1. Single opt-in method
The single opt-in approach is a one-step signup process.
That means that potential list of namibia cell phone numbers subscribers only need to complete one sign-up form before they are confirmed as having opted in, so you can start sending marketing emails right away.
You’ll usually notice a single opt-in email form has some fine print that reads “By providing my email address I agree to receive email marketing communications” or something similar. This establishes that the site visitor who is signing up consents to getting emails.
2. Double opt-in method
A double opt-in system doesn’t consider people as “subscribed” until they’ve completed two opt-ins.
The first opt-in is the completion of a signup form, like above. But then, they’ll be asked to confirm their choice via the first email they receive.
Double opt-in email lists are usually more stable than their single opt-in counterparts because the people who have subscribed twice really want to be there.