Define your unique value proposition
Posted: Thu Jul 10, 2025 9:28 am
Search “best sellers” in your interested category, and check top listings’ monthly sales and reviews. Then, use Amazon’s FBA calculator to estimate profits.
For more information, check out this guide on finding products for ecommerce with Amazon.
A compelling unique value proposition (UVP) is crucial for standing out among millions of products.
Your UVP should clearly communicate why customers should choose your product over competitors.
Think about specific pain points you’re solving or improvements you’re offering.
For instance, when a client launched his bamboo cutting board to sell on Amazon, I noticed competitors weren’t addressing food safety concerns.
So we developed a board with built-in juice grooves and antimicrobial properties, then highlighted these features in my product title and first three bullet points. This approach helped reach $10,000 in monthly sales within three months.
To create your UVP, examine your target market’s top база данных функций электронной почты complaints using review analysis tools like Helium 10’s Review Insights.
Просмотрите аналитику в Insight Tool от Helium 10, чтобы создать уникальное торговое предложение (UVP) для товаров, которые вы продаете на Amazon.
Focus on recurring issues, then develop solutions. Test your messaging with friends and in small social media groups before finalizing your Amazon listing copy.
Source a small quantity
Effective product sourcing can significantly impact your profit margins. Through trial and error with suppliers across Asia and North America, I’ve discovered that reliable sourcing goes beyond just finding the lowest price.
While running a yoga mat business that involves ecommerce with Amazon, I initially chose a supplier offering mats at $4 each. However, quality issues led me to switch to a manufacturer charging $6.50 per unit but delivering consistent quality and reliable shipping times.
This decision actually increased profits as better quality led to fewer returns and more positive reviews.
To find suppliers, don’t start with websites like Alibaba and Global Sources right away. These platforms are useful when you want to order products in bulk.
For more information, check out this guide on finding products for ecommerce with Amazon.
A compelling unique value proposition (UVP) is crucial for standing out among millions of products.
Your UVP should clearly communicate why customers should choose your product over competitors.
Think about specific pain points you’re solving or improvements you’re offering.
For instance, when a client launched his bamboo cutting board to sell on Amazon, I noticed competitors weren’t addressing food safety concerns.
So we developed a board with built-in juice grooves and antimicrobial properties, then highlighted these features in my product title and first three bullet points. This approach helped reach $10,000 in monthly sales within three months.
To create your UVP, examine your target market’s top база данных функций электронной почты complaints using review analysis tools like Helium 10’s Review Insights.
Просмотрите аналитику в Insight Tool от Helium 10, чтобы создать уникальное торговое предложение (UVP) для товаров, которые вы продаете на Amazon.
Focus on recurring issues, then develop solutions. Test your messaging with friends and in small social media groups before finalizing your Amazon listing copy.
Source a small quantity
Effective product sourcing can significantly impact your profit margins. Through trial and error with suppliers across Asia and North America, I’ve discovered that reliable sourcing goes beyond just finding the lowest price.
While running a yoga mat business that involves ecommerce with Amazon, I initially chose a supplier offering mats at $4 each. However, quality issues led me to switch to a manufacturer charging $6.50 per unit but delivering consistent quality and reliable shipping times.
This decision actually increased profits as better quality led to fewer returns and more positive reviews.
To find suppliers, don’t start with websites like Alibaba and Global Sources right away. These platforms are useful when you want to order products in bulk.