But even education has changed . After the pandemic, digital technology has become much more relevant in all economic sectors. Education obviously did not escape this. With a PC, headphones and a stable Internet connection, you can do the training you want, at the university you want in any country in the world.
The offer is endless... What is the limit? Perhaps only our discipline and time. In this article I want to share with you several options for online master's degrees in the area of marketing that you can explore and encourage yourself to take.
But first, some important distinctions…
Surely, as a marketing professional, you have felt the need to take training. Beyond face-to-face training, online training is a great alternative that can save us many hours of traffic in the city or transportation costs. Not to mention the freedom to study according to our available time.
But… what should we look for? A master’s degree? A diploma? Maybe… a doctorate? Below I share the fundamental differences so that you have an initial orientation in this regard.
Degree
It is an academic degree or title that you will obtain upon completing a higher education program. That is, your professional career. The duration by country may vary. Generally, it is between 4 to 6 years long, depending on the profession you choose. In some careers, you may have to present a final thesis.
I know many people who work in marketing, and they come from a wide variety of professions or degrees. So it is not surprising that a lawyer, an architect or an economist, in one way or another, works in marketing.
Mastery
It is a postgraduate academic degree. This means that, in order to study a master's degree, it is necessary to have a professional qualification, and to obtain a master's degree, the presentation of a final project or thesis is required.
In general, the objective of a master's degree is to provide theoretical, technological and professional depth in a specific area. This postgraduate training is ideal for those seeking a more professional than academic update.
This can vary, but in general, the minimum length of a master's degree is 500 hours (between 1 and 2 years).
Doctorate
This is the highest degree of a postgraduate degree. Let's say that it is also the third cycle of university studies. To access a doctorate, a bachelor's degree or a master's degree is required.
The aim of a PhD is to acquire research skills that can drive the development of their disciplines. A PhD is designed for those with a profile more inclined towards teaching and research.
In general, the average duration of a PhD is between 3 and 6 years.
Advantages of doing an online master's degree
Now that you know the differences between bachelor's, master's and doctoral degrees, let's look at some advantages of training online. Particularly, if you are looking for an online master's degree. Some of them are:
Combining study and work: the great gambling data malaysia advantage of online training is the flexibility that information technologies offer us to organize our time. Work and family are usually the challenges for professionals when it comes to training in person. Doing it online overcomes these barriers. Of course, let's not fool ourselves, it requires samurai discipline.
Saving time and money : Who doesn't want to save money? Or avoid the traffic of a big city? Doing an online master's degree allows you to avoid long hours in your car or on public transportation. In addition, you save on gas costs.
It does not limit you to your location : Taking an online course does not limit you to having to do it at a university in your city, it can be at any other institution in your country or even in another country.
They facilitate networking : To a certain extent, online master's degrees also function as a network to which you should belong. Because it puts you right where your professors and fellow students are. And from there, from that network, potential clients, suppliers, collaborators and... why not, you can even meet your competition can emerge.
Developing digital skills : Starting an online master's degree also helps you develop and improve your digital skills. The best way to learn how to use information technologies is to sit in front of them every day. An online master's degree encourages that. And… acquiring skills, knowing and using the largest number of digital tools will make you a very competitive professional.
7 Online Masters in Marketing that you can study in Mexico
You already know the advantages. The offer of online master's degrees is immense. In this article, we want to share 7 options for online master's degrees in Marketing that may interest you if you are reading this from Mexico. For this list, we relied on , which is perhaps one of the best online career search engines.
Users use the platform to decide what to study and where to train. It has become a very complete and highly visited online guide to courses and careers. It also offers relevant information so that you can make a better decision in your professional career. Here is the list:
1. Master of Administration in Strategic Marketing (Online)
The Master's Degree in Strategic Marketing Administration aims to prepare you to meet the needs of the market by generating competitive plans and strategies, as well as to promote the efficient management of human, technical, material and financial resources that impact the generation of value in organizations. It is aimed at you, who have completed a Bachelor's Degree in the area of Social and Administrative Sciences.
2. Master in Business Management and Marketing (Online)
The Master in Commercial Management and Business Marketing, with international recognition, aims to develop professionals in the commercial or marketing area who have solid knowledge of the latest trends in modern marketing, as well as of the organizational aspects that generate added corporate value. Aimed at professionals in the commercial or marketing area with a technical or managerial profile who wish to successfully face the new challenges posed by a constantly changing consumer society.
3. Master in Political Marketing and Communication (Online)
The Master in Political Marketing and Communication, with international recognition, aims to train expert professionals capable of selecting, disseminating and managing communication within the administrative, governmental and institutional sphere, both public and private. Aimed at professionals and experts who are specialized in offering a strategic approach and a global vision, both in the administrative, governmental and institutional spheres.
4. Master in Marketing and Brand Management (Online)
The online Master's Degree in Marketing and Brand Management from Universidad Anáhuac will train you to be a leader capable of planning, coordinating and executing business plans based on sales objectives. It is aimed at those responsible for sales, marketing and new business, as well as executives looking for new areas of opportunity to grow their company.
5. Master of Administration with an emphasis in International Marketing (Online)
The Master in Administration trains executives capable of leading organizations to achieve their goals, who collaborate with executives from different areas in the management of strategies for the optimal use of resources in sustainable development and are prepared to make strategic decisions in an international competitive environment, with values and desires for personal and institutional improvement. The MBA program is designed to develop a set of competencies during each of the courses that make up the study plan, which have been identified as the most important and challenging to perfect.
6. Master in Marketing (Online)
Through the curriculum of the Master's Degree in Marketing, you will learn the methods and tools to carry out good market research. You will also develop the skills and abilities necessary to face the strategic and operational decision-making that is part of the day-to-day operations of the Marketing Department of any international or local company. With the Master's Degree in Marketing, you will become a marketing expert prepared to access positions of responsibility both in large marketing departments and in agencies or consultancies specializing in the sector.
7. Official Master's Degree in Commercial and Marketing Management (Online)
This Official Master's Degree in Commercial and Marketing Management contains the most complete and up-to-date scientific program on the market. The most outstanding features of the program are: Latest technology in online teaching software, Intensely visual teaching system, supported by graphic and schematic content that is easy to assimilate and understand, Development of practical cases presented by active experts, State-of-the-art interactive video systems and Teaching supported by telepractice. Among other features.
Now it's your turn
You already know the conceptual differences in training, the advantages of doing it online and just a part of all the online master's options that exist. Now it's up to you to select the one that best fits your profile and make the right decision to continue growing in a changing market full of exciting challenges. Good luck!
