How to use Facebook Insights data? Step-by-step guide
Posted: Tue Dec 10, 2024 9:28 am
How does Facebook Insights work? Step-by-Step Guide
Learn about the Facebook Insights feature through our step-by-step guide:
Access Facebook Ads Manager
To enjoy the benefits of Facebook Insights, you will need to log into the admin. To do this, you will need to choose a trusted browser and then type access this URL . You can also do this by logging into your social network profile and then selecting the Go to Ads Manager button.
Go to the administrator dashboard
What you need to do next is go to list of bolivia whatsapp phone numbers the left column and click on the last option, called All tools . After that, click on Audience statistics to access a list with the most important data. Keep in mind that thanks to this information you will be able to correct errors in the execution of the marketing plan and accurately analyze the interests of your target audience.
Below we will show you how to use Facebook Insights data step by step:
Once you access the available Facebook Insights features, you will have to go to the top of the screen and select whether you want to analyze information from new audiences or from people on Facebook . To do this, you must activate one of the two boxes.
On the left side you will find a control panel in which you will have 6 functions that interact with the tabs mentioned in the previous point. These tools are: Location, age and sex, interests, connections, pages and advanced options.
You can choose the features one by one and then click on the tabs to precisely understand the audience segmentation.
Click on the Demographics window . Look for all the information related to age and sex in the graph represented by histograms .
Then scroll the screen to enter the fields of relationship status, level of information , etc.
Consider the percentage of women and men who might be interested in your activity. If you have carried out a campaign aimed specifically at a segment that does not have favorable percentages, it would be better to discard or correct the marketing plan to adapt it to the new scenario.
Once you know your target market based on factors related to education and age, it is time to move on to geographic data. To obtain this information, you will need to click on the Location function.
Learn about the Facebook Insights feature through our step-by-step guide:
Access Facebook Ads Manager
To enjoy the benefits of Facebook Insights, you will need to log into the admin. To do this, you will need to choose a trusted browser and then type access this URL . You can also do this by logging into your social network profile and then selecting the Go to Ads Manager button.
Go to the administrator dashboard
What you need to do next is go to list of bolivia whatsapp phone numbers the left column and click on the last option, called All tools . After that, click on Audience statistics to access a list with the most important data. Keep in mind that thanks to this information you will be able to correct errors in the execution of the marketing plan and accurately analyze the interests of your target audience.
Below we will show you how to use Facebook Insights data step by step:
Once you access the available Facebook Insights features, you will have to go to the top of the screen and select whether you want to analyze information from new audiences or from people on Facebook . To do this, you must activate one of the two boxes.
On the left side you will find a control panel in which you will have 6 functions that interact with the tabs mentioned in the previous point. These tools are: Location, age and sex, interests, connections, pages and advanced options.
You can choose the features one by one and then click on the tabs to precisely understand the audience segmentation.
Click on the Demographics window . Look for all the information related to age and sex in the graph represented by histograms .
Then scroll the screen to enter the fields of relationship status, level of information , etc.
Consider the percentage of women and men who might be interested in your activity. If you have carried out a campaign aimed specifically at a segment that does not have favorable percentages, it would be better to discard or correct the marketing plan to adapt it to the new scenario.
Once you know your target market based on factors related to education and age, it is time to move on to geographic data. To obtain this information, you will need to click on the Location function.