Why? Because thousands of other ice cream parlors are trying to list of chile cell phone numbers rank for the same keyword. As you can see, the search volume of the keyword is quite high, but so is the competition. On the other hand, if you write a page targeting the long-tail keyword hand-dipped chocolate chip ice cream, you’ll have a much easier time ranking because not every ice cream parlor is going to create content about that product.

The search volume is much lower, but so is the competition. . Create content that targets your most qualified keywords Once you have chosen a list of keywords that will effectively target your audience, it is time to start writing. Google ranks this content in the search results, so as we mentioned earlier, it is important for it to be informative and useful to readers in order to gain top organic rankings.
You can choose to publish various types of content targeted to your keywords. For example, a blog allows you to publish a constant stream of fresh content that Google loves. You can also publish long-form content, which is usually over , words. Google also loves long-form content because it proves that you are an expert on the subject. Other types of content include Home page content Product pages In-depth industry articles Industry news and updates No matter what type of content you choose to write, you should try to provide users with the best information possible about your target keyword.